10 years ago, I attended the launch event of Lancôme’s iconic «La Vie Est Belle» Eau de Parfum on a rainy day at Dolder in Zurich. This September, the French beauty house invited me again to celebrate one decade of its intoxicating notes with a fun party at Samigo Amusement. The weather was much better and the location offered all sorts of instagrammable spots and entertainment, from glitter tattoos to turning the wheel of fortune.
Until today, Julia Roberts is the face of the campaign. Her radiant personality and iconic smile symbolize the epitome of feminine grace and happiness that the scent aims to capture. With notes of Iris spring flowers, intoxicating patchouli, delicious praline and sensual warm vanilla, it is a gourmand scent. Over the years, several flankers have been launched. The fragrance is a true embodiment of Lancôme’s heritage with the «Crystal Smile» bottle, first designed in 1949 by Georges Delhomme.
Top notes: Pear and black currant
Middle notes: Orange blossom, jasmine and iris
Base notes: Praline, tonka bean, vanilla and patchouli
Life is beautiful – this was the message of the night! A beautiful event with memories to be cherished for a long time.
LoL, Sandra
Photos: © Sandra Bauknecht
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