Sandra‘s Closet

Today, I was lucky to attend the Lanvin for H&M press preview. The line created by Alber Elbaz is breathtaking. Beautiful materials, well-tailored cuts, it seemed to me almost like a best of Lanvin collection, a playful take on his favourite pieces.

Please find herewith some impressions from the lookbook and more pictures of the ad campaign plus my personal photos that I took today in the showroom. They show the beauty of the clothes and accessories perfectly. I have also included the complete price list with all upcoming items, in Swiss Francs.

“What does luxury mean today? Can luxury be exclusive and democratic at the same time? How can we translate the essence 
of luxury to a wider audience? The world around us is changing rapidly and I find myself asking these questions more and more. 
Designer’s work is usually tailored to a very small group of people, but the collection for H&M was about trying to translate the dream 
of luxury to the masses. It was almost like going back to school for me.” Alber Elbaz, artistic director of Lanvin. Well done, Mr Elbaz!

Ladies, I will see you on November 23, 2010 because I want Lanvin…not flowers!

LoL, Sandra

Photos: Courtesy of H&M
Lookbook, Photographer: Stéphane Gallois, Models: Irina Lazareanu and Vincent Olivieri
Campaign, Photographer: David Sims, Models: Natasha Poly, Hannelore Knuts, Tati Cotliar, Simon Nessman, Jane Schmitt and Garance Dumont

As you already know if there is one piece fashion is gushing over this F/W 2010, it is the camel coat. Being a true classic and always in style, this season seems to be the perfect time to get one. Many designers showed their own unique take on it. Whether it is made from genuine camel hair or not, it is an investment always worth it.

In case you have not decided yet, please find above a summary of the best pieces in stores at the moment. There is something for every taste and budget.

I decided to go for the long caramel camel-wool wrap coat by Chloé. It is a very versatile piece. Cinched at the waist with the skinny tan belt or thrown over loose, the overall impact is pure sophistication.

I love to wear it tone on tone with my chunky wool cardigan dress by Stella McCartney and my suede Gucci overknee boots for an instant sensual upgrade. The Céline box bag adds the perfect minimalistic chic.

The probably most authentic choice is the iconic and much-copied Max Mara cashmere blend overcoat that launched in 1981. It has been the company’s bestseller since nearly thirty years. What the trench is to Burberry, the classic camel coat is to Max Mara, specifically the model with the so-called style number “101801”.

Therefore, it is no wonder that the Italian brand has recently used the wool and cashmere icon to launch its e-commerce business. The double-breasted outerwear piece has an 42 inch length and kimono sleeves that can be rolled up. Its proportions make it an ideal fit for all women. It can be personalized with a special lining and a name or monogram on the inside label.
Available for purchase exclusively at maxmara.com.

LoL, Sandra