A Happy Sandra at the Fashion 2.0 Awards

fashion20_header_201111201241610PMBal1

Yesterday, after having arrived in New York City, I went straight to the IFB conference and later on to the 3rd annual Fashion 2.0 Awards that took place at the SVA Theatre. It was an amazing night where I ran into many familiar faces.

The Fashion 2.0 Awards, launched in 2010 by Style Coalition, are designed to recognize and honor the most innovative fashion brands in the online community. (The Europeans can learn a lot here!)

DKNY took the top honours at the Fashion 2.0 Awards.
Please see below the list of last night’s winners:

Best Twitter: @DKNY

Best Facebook: Bergdorf Goodman

Best Blog by a Fashion Brand: DKNY PR Girl

Best Website: Marc Jacobs

Best Mobile App: Tiffany & Co. Engagement Ring Finder

Best Online Video: Prada S/S 2011 Video Campaign

Next Big Thing in Tech: Instagram

Top Innovator: Kate Spade

Bal7

Online media expert and entrepreneur Yuli Ziv who founded Style Coalition in 2008 with me.

Bal8

The lovely Oscar de la Renta PR-Girls, Erika (@OscarPRGIRL) and Martha, with me.

Fashion 2.0Awards

My look last night: Fuchsia wool coat by Balenciaga (50% off now)iconlurex-weave silk crepe vest by Balmain (70% off now), cropped crepe pants iconby Vanessa Bruno, Laurent studded bag by Yves Saint Laurentresin bead necklace iconby Marni, silk crepe de chine blouse iconand studded leather ankle boots, both by Chloé.

LoL, Sandra

Marni

Bal5

Bal2Photos: Sian Oflaherty, © Sandra Bauknecht

I Love You, New York City!

NYCFashionLook

This morning when I woke up in New York City after a good night’s sleep (I had been awake for 24hours!), I looked outside and the view from my hotel window was breathtaking. It was 6am and the sun was rising. The light was reflected in the skyscrapers’s facades and the colours inspired me to today’s outfit post.

Embellished-collar printed crepe dress by Miu Miu, leather-trimmed cotton-gabardine trench coat iconby Burberry Prorsum, orange envelope clutch iconby Tory Burchhandmade acetate D-frame sunglasses iconby Finest SevenTribtoo suede pumps iconand enameled gold-plated cufficon, both by Yves Saint Laurent.

LoL, Sandra

NYC6:00am

NYC2a10:00 am

Photos: © Sandra Bauknecht

Holland Collection by OPI

Holland by OPI

Have a look at the new Holland Collection by OPI: Inspired by the country’s range of beautiful shades – as seen in vivid tulips, windmill-dotted hillsides and bustling canals – the collection’s twelve colours offer a mixture of sophisticated neutrals and highly-pigmented brights.

OPI HOlland 3

OPI Holland 2

OP1 Holland 1

Rotterdam

My favourite colour is the shimmery “I don’t give a Rotterdam” (Photo: ©Sandra Bauknecht).

The new collection will be available in Switzerland starting February 15, 2012 for CHF 23.90 each.

LoL, Sandra

Holland by OPI2