Sandra‘s Closet

Exciting news: Maison Martin Margiela is the next fashion house to collaborate with H&M.
The collection for both, men and women, will be available on November 15th, 2012 in 230 H&M shops worldwide as well as online.

“MAISON MARTIN MARGIELA is one of the most important and influential fashion houses of the past three decades. I am so excited by this collaboration which will give fashion lovers around the world the chance to wear special pieces by MAISON MARTIN MARGIELA. This collaboration will be a great and memorable fashion moment“, says Margareta van den Bosch, creative advisor at H&M.

“We are very happy to present MAISON MARTIN MARGIELA pieces with H&M, offering a new interpretation of our vision. The democracy of our fashion has always been at the centre of our creativity, and the collaboration with H&M allows us to push this instinct further. We will bring together the contrasting universes of the two houses in ways that will surprise all.” MAISON MARTIN MARGIELA

ABOUT MAISON MARTIN MARGIELA

MAISON MARTIN MARGIELA is a French fashion house which has always followed its own path, often outside the conventional fashion framework. The Maison believes in the absolute importance of the collaborative nature of its team rather than the individual, where its ideals are founded in the desire for concept and creativity. Constantly questioning the norms of fashion and presenting its pieces through the technique of deconstruction and transformation, the collections reinvent volumes, modify shapes, change the original use and movement of garments and derail classic notions of fashion.

The Paris-based label, whose elusive Belgian founder left the company in 2009, is loved by fashion insiders around the world for its avant-garde aesthetics. It might not reach the same level of anticipation as the collaboration with Versace did, but it will definitely be a successful and different combination!

LoL, Sandra

Photos: Courtesy of H&M

For his S/S 2012 fashion show, Giorgio Armani, the king of nonchalant elegance, borrows the luminous magic of Southern Italian summer nights, “when the last rays of the sun shine a myriad of new shades upon the water, when the blue sky turns to night tinged with green, petrol blue and bluish gray hues flushed with violet, when darkness sweeps over the scenery metallic glints silver tones, pale gold and pink copper tints sparkle and when stars seem to float upon the water.”

Mother-of-pearl (NACRE) gives its name and forms the central theme. With his new Haute Couture Fragrance NACRE, Giorgio Armani accompanies his prêt-à-porter collection with a rare, highly limited and very luxurious fragrance.

It is an ode to mother-of-pearl which signs each of the 1000 numbered bottles in this edition with a plate bearing its name. No two plates are the same: each is unique, in tribute to the living character of a material born from the depth of the sea. The bottle itself is a piece of art.

The fragrance was developed by perfumer Marie Salamagne, at Firmenich. It has a really spicy woody smell to it, with a strong amount of iris. It’s unisex and definitely something everyone could wear! The iris chosen for Nacre has a very rare quality, combining the rich, creamy facet of iris, with a powdery, almost talc-like note.

Top notes: Bergamot, pink pepper and saffron
Middle notes: Iris absolute and musk
Base notes: Patchouli, vetiver woods and tonka bean

130 bottles of the 1000 limited editions are available in Switzerland now for CHF 690.- (100ml). In Zurich at Jelmoli. Definitely a collector’s piece.

LoL, Sandra

Photos: Courtesy of Giorgio Armani, © Sandra Bauknecht