This week, I was invited by Dior to Paris for an exclusive evening with Charlize Theron to celebrate the new communication of J’Adore, the house’s bestselling fragrance since 1999. The bouquet of flowers is already an icon and we all remember the amazing campaign in which the blonde actress mingled with Marilyn Monroe, Grace Kelly and Marlene Dietrich around 10 years ago. Now, in 2014, the story is picked up where it last left off, in the Hall of Mirrors in Versailles with a breathtaking Charlize Theron who celebrates the future. And the future is gold… a new inspiration, an open mind. Everything is hopeful and possible.
I saw the commercial this week in a private screening. It is still highly confidential and I will be happy to reveal it to you in September. In the meantime, enjoy the photos of the wonderful night in Paris at Monsieur Bleu restaurant.
LoL, Sandra
With Raf Simons, Creative Director of Dior, one of my favorite designers.
Claude Martinez, CEO Dior Parfumes, Charlize Theron, Raf Simons, Katia and Sydney Toledano, CEO Dior
With lovely Sonya Burch-Baumann
My highlight of the night: Meeting Sean Penn
Photos: © Sandra Bauknecht