Having an apartment in one of the most prestigious cities that has been designed by Roberto Cavalli sounds too good to be true? No, not at all, it will soon become reality. A new luxury tower in Dubai named «I Love Florence» will be the first in the world to carry the «Roberto Cavalli» brand, bringing the glitz and glamour of runway to private homes. For the first time, Roberto Cavalli designs the interiors of an iconic residential tower with a range of exquisite home accessories and ornate fittings from Cavalli interiors.
Gian Giacomo Ferraris, Chief Executive Officer of Roberto Cavalli, said: “We are excited to work on this project that combines the sophistication of fascinating Florence with the famed luxury of dazzling Dubai. The interiors of the lavish 34-storey waterfront skyscraper, located in one of the world’s greatest urban transformations, will offer its residents a refined living experience that also echoes the romantic vibes of the rustic streets of Florence.»
Work on the AED 800 million «I Love Florence» tower, developed by Dar Al Arkan, the largest listed real estate developer in the Kingdom of Saudi Arabia, and located on Dubai Water Canal in the Business Bay area, will commence in January 2018.
Yousef Bin Abdullah Al Shelash, Chairman of Dar Al Arkan, declared: «When we set out to draw our vision to become leaders in global real estate development, we decided to only settle for the best, hence our choice of Dubai Canal as a location, and the epitome of Italian luxury, Roberto Cavalli, to conceptualise and create truly outstanding living spaces, not only in the residential units, but across the tower’s amenities, including the lobbies, gym, swimming pool, yoga area, outdoor training area, and hallways. Residents and visitors will experience a true Florentine feeling.»
Towering over the 3.2 kilometres man-made waterway, the high-rise will combine stunning views of the canal’s vibrant outdoor and night scenes, with the elegance of the Florence’s Arno riverside, reflected in the interiors sketched by one of Italy’s most famed design houses. This is the first time ever that the iconic «Roberto Cavalli» fashion brand lends its name to a real estate development, anywhere in the world, to present rich interiors that project bespoke living.
LoL, Sandra
Photos: Courtesy of Roberto Cavalli