Sandra‘s Closet

Last month, another baby was born: we celebrated the launch of L’OFFICIEL VOYAGE SWITZERLAND at the home of R Selection, the luxurious travel agency in Zurich.

The first issue of our new travel dedicated supplement which is published in German and French is still on newsstands nationwide, along with the October issue gracing Charlize Theron. Some of you might remember when I flew to Paris to interview the blonde actress. If you are interested, you have to hurry. There is not so much time left until our next L’OFFICIEL SWITZERLAND issue will arrive.

By the way, if you subscribe to L’OFFICIEL SWITZERLAND, you will get it a day earlier than the newsstands! The travel supplement will come for free with it twice a year.

Enjoy some of the impressions of our launch party below. I have to say that I am a very proud editor in chief and I truly love my job!

LoL, Sandra

Manuela Weber (Cinnamon Circle) with me

Framed by Roman Sägesser (R Selection) to the left and Stefan Hottinger-Behmer (L’Officiel Switzerland) to the right.

Supermodel Patricia Schmid who graced our launch issue came from Paris for the party, here she is with Werner Dirks (La Prairie Switzerland) and my humble self.

Two reasons to celebrate: the lovely Park Hyatt Zurich team, Malte Budde and Laura Amanzi, toast to the launch of L’Officiel Voyage and their own 10 year anniversary.

Photos: Courtesy of L’Officiel Switzerland and © Sandra Bauknecht

Recently I was asked to be featured in the Breuninger Magazine which was of course an honor for me! The famous department store with its mother house in Stuttgart has today 11 shops all around Germany, in Düsseldorf, Ludwigsburg, Sindelfingen, Nürnberg, Freiburg, Erfurt, Leipzig, MTZ, Karlsruhe and Reutlingen. As my husband is originally from Stuttgart, I know this shopping heaven pretty well because I always go there when we visit his hometown.

For my German speaking readers, please find the interview herewith.

LoL, Sandra

If you like the look, please click here.

If you like the look, please click here.

Great news for my Swiss readers! The extra big September Issue of L’OFFICIEL Schweiz/Suisse will hit the newsstand nationwide tomorrow and subscribers will find it already in their mailboxes today!

On the cover is Rihanna sporting the must-have military khaki trend in perfection!

F/W 2014: Calvin Klein Collection – Isabel Marant – Balmain

Get her look: Stretch-cotton gabardine jacket, cotton-gabardine vest (pictured in leather) and brushed cotton-blend twill skirt, all by Balmain.
Berbère 18-karat rose gold link ring by Repossi.

LoL, Sandra

Photos: © Stéphane Feugère

Being the editor-in-chief, I am so proud of our new baby! This Thursday, the first L’OFFICIEL HOMMES Schweiz/Suisse will hit the newsstand in German and French. To celebrate the launch, I would like to invite you to watch this teaser film on the cover shoot with Werner Schreyer. I truly hope that you, Gentlemen, will enjoy this new magazine as much as we had fun putting it together!

LoL, Sandra

Photos: © Sandro Baebler

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I have to admit that this is not a very modest post. Seeing this huge article in last week’s Gala magazine made me just very happy and I wanted to share my happiness with you. A few weeks ago they had already named me among the most important bloggers and a style icon… for those who haven’t seen it, here you go:

GALA N°26/2014

GALA N°22/2014

A huge thank you to the whole Gala team for those amazing features!

LoL, Sandra

Here is an exclusive preview that I am so excited to share with you. On Thursday, the third issue of L’OFFICIEL Switzerland with a focus on beauty and summer fashion will hit the newsstands. The cover story with Dita von Teese is a 14-page elaborate spread shot by Ali Mahdavi that showcases some iconic fragrances with an incredible mise-en-scène, courtesy of Vincent Darré. The images are complemented by an interview by Ali and his famous muse.

Isn’t this foil effect just stunning?! I hope that you will love this edition as much as I do… and don’t forget to like our Facebook page.

LoL, Sandra

Recently I went to a very special event that took place at Zurich‘s new Neo Club on Europaallee. IRO Zurich had invited the city’s fashionable crowd to explore how fashion meets art. Swiss graffiti artist Shark hosted the URBAN ART ACT during which he live painted one of the French brand’s fabulous leather jackets. The performance appealed so much to the audience that everyone wanted to have the piece. Great news is that you can win this individual item in the September issue of L’Officiel Switzerland that will hit the shelves Mid August.

Good luck to you! In the meantime, I recommend a visit the IRO shop in Zurich on Strehlgasse 5. Probably the color combination of black and gold has inspired you a little… I like to add a pop of color as I did with my green bag.

My look: Fur stole by Blumarine, lace mini dress, green ‘Miss Sicily’ bag, coin earrings and cameo coin necklace, all by Dolce & Gabbana, Janis leather pumps by Saint Laurent, Mitza ring by Dior Haute Joaillerie and Lady Excalibur watch by Roger Dubuis.

LoL, Sandra

Graffiti artist Shark with me

Photos: © Sandra Bauknecht and © Andrea Monica Hug

Oh Wow! The second issue of L’Officiel Switzerland is out and I couldn’t be any prouder. Dedicated to jewelry, we have some fun stories, great designers and the season’s must-have pieces for you. Here is a sneak preview of your weekend read:

Be sure to read all about designer Suzanne Syz and her amazing jewelry pieces Made in Switzerland!

I love this editorial we shot in Miami with photographer Marco Trunz and stylist Hannah Godde.

Ready to dream? Enjoy this stunning Haute Couture fashion spread that features the most luxurious gowns.

Lanvin celebrates 125 years of style, elegance and glamour. We give you an interesting insight.

Don’t forget to like our Facebook page for some behind the scene pictures and sneak previews. Share it! Dive into it! Have fun with it! In the meantime, we are finishing issue the third issue…

LoL, Sandra

Photos: Via L’Officiel Switzerland, © Sandra Bauknecht

Are you still looking for a lovely Easter surprise? Why not giving a subscription to L’Officiel Switzerland to your mum, a friend or just to yourself?

Great news for my Swiss based Sandra’s Closet readers, you get a special promo code and pay for 10 issues only CHF 84.00 (instead of CHF 96.00).

HOW IT WORKS:
1. For the German edition, visit www.lofficiel.ch/subscription and for the French edition, visit  www.lofficiel.ch/subscription/fr.
2. Fill in the form.
3. Very important! In oder to get your special discount, you have to enter the promo code SC2014 at checkout.
4. Submit.

The offer is valid until April 30, 2014.

Being the editor-in-chief of L’Officiel Switzerland has taken me on a wonderful journey that started with an amazing cover and fashion shoot in Paris. I am extremely proud of it and I would like to thank my wonderful dedicated team. Renowned photographer Marco Grob shot Swiss supermodel Patricia Schmid for our first issue. I did the styling and the three of us, being all aquarius, were a trio infernal! It is just a blessing to work with such highly professional people.

The first day, we photographed inside the gorgeous George V Hotel where my suite was transformed into a photo and hair & make-up studio.

The minute we started photographing this look, I knew this will be my cover!

Physical play for the best result possible!

Sometimes, you have to jump in yourself…

The second day, we shot on location. Poor Patricia, it was freezing cold even though the sun was shining. But what could she do… cropped tops are a must this summer.

Fighting the cold with quick stops in the car…

… and a hot foot bath in the end of the day!

All this work, blood, sweat and tears wouldn’t mean anything without you, my dear readers. Therefore I hope that you will support me as much for L’Officiel as you did for Sandra’s Closet.

Get your special subscription and enjoy the beauty of a print magazine while being up-to-date with daily news on Sandra’s Closet where I will also share behind the scenes shots of great stories that you have seen in L’Officiel Switzerland.

LoL, Sandra

Cover photo: © Marco Grob – Behind the scenes: © Sandra Bauknecht

Today is a very special day for me. My baby is born. The first edition of L’Officiel Switzerland is hitting the shelves. Last night, we celebrated the launch with a wild party. The photos will be coming up shortly. I still need to recover from yesterday…

I am so happy with the outcome and hope that you will like it, too. On the cover is the gorgeous Patricia Schmid dressed in Chanel photographed by Marco Grob.

Here you can see us three during yesterday’s press conference at the Park Hyatt Zurich.

I was thrilled to welcome also the President of Les Editions Jalou Marie-José Susskind-Jalou, her son Benjamin Eymère, who is the CEO of the company, as well as Deputy CEO at L’Officiel Magazine Nicolas Reynaud who had flown in to celebrate the launch with us. Les Editions Jalou is a legendary French family business since 1921 and I am proud to be part of the family now.

Let me know how you like Switzerland’ s first international title!

LoL, Sandra

Photos: © David Biedert © Sandra Bauknecht