I’m Into You

Jennifer Lopez_is wearing Gucci 2909-S_ In her new Clip - I m Into You -_featuring Lil Wayne

GUCCI - gg 2909-s-Jennifer Lopez used a pair of cool Gucci sunglasses in her latest music video “I’m Into You” which is the second single of her seventh album featuring Lil Wayne and composed by Taio Cruz.

In the video, the singer, who is clearly a huge fan of the Italian brand, wears a white bikini on the beautiful beach of Tulum, Mexico, and the lilac-colored metal aviator sunglasses, which include a double bridge and a mini “Gucci” insignia on the lower left portion of the lens. The retro ’80s style, which made its debut on the S/S 20111 runway, is produced under license by Safilo Group.

The Gucci GG 2909/S shades are available for CHF 300.-/ $295.-. I want definitely a pair of those…

LoL, Sandra

Sunglasses for Mini Trendsetters

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Gucci’s recent kids collection has got a very cute addition: Sunglasses for children. Designed by Gucci’s Creative Director Frida Giannini, those shades are the perfect accessories for the mini trendsetters. For boys and girls, from 7 years on (150 CHF each).
I am sure that the kids will love the little teddybear logo that is located inside of the frame.

LoL, Sandra

GG 5001s Girls

GG 5001s Girls

GG 5000s Boys

GG 5000s Boys


gg 5001-c-s_frontale (Mittel)gg 5000-c-s_frontale (Mittel)

Prada Minimal Baroque Sunglasses

Prada_Minimal_Baroque_CREDIT

Prada launched a few days ago at the CAFA Art Museum in Beijing, China the new Minimal–Baroque eyewear collection with some beautiful illustrations by Ivo Bisignano, Marcela Gutierrez and Andrea Tarella. The idea takes its inspiration from the S/S 2011 runway show and the capsule collection will be produced as a limited edition, being sold starting February in Prada boutiques, selected department stores and ILORI eyewear shops.

If you don’t manage to get your hands on one of these 500 unique pairs of shades, Prada will be releasing two more models from the Minimal-Baroque collection in April. I am loving them! And you?

LoL, Sandra

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PR-23NS_DAA_1A1

Prada Private

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Prada Private is a new exclusive line of customizable eyewear. You will be able to choose from three colours for the frames (black, white or tortoise shell). After you have decided, the real fun starts. Dismantle the arms and insert two letters or other symbols like hearts and skulls. Imagine it, with the adjustable personalization, it will be like having a new pair of shades everyday.
The limited edition sunglasses will be available in any Prada store near you and at Sunglass Hut starting December 2nd.

LoL, Sandra

Photos: Courtesy of Prada

Photos: Courtesy of Prada

Eye Want You

Eyewantyou

Over the past six months, the Gucci’s Facebook fanbase has more than doubled (almost 3 million by today) making the Italian fashion house the most “liked” luxury brand on Facebook.

Gucci has realized the importance of social media and has come up with some new and interesting ideas to spread the word and to advertise without a huge budget.

“Eye Want You” is the newest coup, a viral video Facebook application that allows users to share their moods with friends through customized video messages from Gucci models wearing the new eyewear from the Gucci eyeweb collection. Based on their own mood, visitors select a message to personalize with sunglasses of their choice and with their own “Eye Want You” message to the recipient. Once created, the video can be shared on Facebook friend’s walls or sent through as a private message.
What a smart move to advertise the eyewear!

LoL, Sandra

05_Write_Your_Message

 

All I want for Christmas…

LV Christmas2010

Christmas trunk in Monogram canvas

Christmas trunk in Monogram canvas

Last week, I went to the Louis Vuitton Christmas collection press preview that took place in the beautiful Schloss Sihlberg in Zurich.
The gorgeous presentation with vintage toys from the Zurich toy museum (Züricher Spielzeugmuseum) put me directly into the gift giving mood. It is true, Holiday 2010 is almost upon us, so let’s better get organised.

All I want for Christmas…

LoL, Sandra

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The Neverfull bag (left) comes in the Mon Monogram design where you can choose the colour of the lining and how your personal initials should look like.

The Neverfull bag (left) comes in the Mon Monogram design where you can choose the colour of the lining and how your personal initials should look like.

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The Artsy python bag is the new It-piece (approximately €5650.-).

The Artsy python bag is the new It-piece (approximately €5650.-).



The Stellar bags in Mahina leather start at approximately at €2190.-.

The Stellar bags in Mahina leather start at approximately €2190.-.



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I love the Tambour Blush watch (right).

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Totally cute are the little pouchettes (from €205.-) with the first LV advertising printed on them. Adorable!

Totally cute are the little pouchettes (from €205.-) with the first LV advertising printed on them. Adorable!

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Photos: ©Louis Vuitton/Koto Bolofo

Going Ga-Ga!

Going Gaga

They are loved and worn by Lady Gaga, Rihanna and Kate Perry: The crazy sunglasses by Kerin Rose. From lace-covered to paint-spattered, those sunnies might probably fail to fulfill their original purpose but they are definite eyecatchers. Being one-of-a-kind statement pieces with a rockstar allure, they are the perfect accessories for your next 80s revival party.
So go big, go hard, and go far! And do not take it too seriously…
Available at A-morir and Browns.

LoL, Sandra

Kerin Rose

Delicate Lace

Lace 1

Thanks to the remaining lingerie trend, lace is the connecting thread from boudoir to the office to the dance floor. The most oustanding lace designs were seen on the F/W 2010 runways with black being the dominant colour. The return of womanhood is one of the biggest themes this season and the delicate, sensual fabric is the perfect addition. It makes women feel and look very ladylike and sexy.

Lace 2

No worries, it does not mean that you need to go half-naked. Inject new season`s attitude into your wardrobe with just one ultra-feminine piece. A lace blazer like the D&G one for example makes a fabulous addition to your basics collection. Combine it with a pair of jeans for instant cool chic.

Lace 3

Those lace dresses are cut to create a defined silhouette and will make heads turn after you. These elegant cocktail and black tie pieces are an investment in timeless style. Wear one thing lace and accessorize minimally.

Lace 4

Accessories are always a great way to make a fashion statement. But just one or two at a time, do not overdo the lace addition. Too much is too much!
Stockings, leggings or gloves in the trend material are super hot. I am crazy for the handmade cuffs by Aurélie Biderman. They are made of vintage lace dipped in blackened silver or gold. So beautiful!

LoL, Sandra

Happy Fourth of July!

Happy 4th of July

Today is Independence Day, commonly known as Fourth of July that honours the birthday of the United States of America and the adoption of the Declaration of Independence on July 4, 1776. It is definitely the most American of holidays, celebrated all over the country and marked by patriotic displays coloured in red, white and blue like the US-flag.

Above there is my “American Dream” consisting of a white gold case with 76 set diamonds, a rotabable bezel with 23 diamonds, 18 rubies and 18 sapphires framing a black dial: The Rolex Oyster Perpetual GMT-Master II. The list price of this beautiful watch is definitely not a steal: €53.920.- / $70.600.- but colourwise a solid salute to the 234th anniversary of the USA. What a lovely reason….

Happy 4th of July 2

There are plenty of stylish ways to wear your pride for America. Stars and stripes work the year around and are always a cool addition to your look, but please just one at a time! For today`s celebration, you can go overboard. The Converse shoes and the snakeskin lips clutch by Lulu Guinness, both with the US-flag, are absolute eyecatchers. Thanks to the big nautical trend this summer showing your sartorial spirit for the USA  is very easy and there is a large variety to choose from. I love this Alice by Temperley striped jersey dress and the maritime sunglasses by D&G.

Have a great 4th of July!

LoL, Sandra

Two Frames – One Eyecatcher

Dolce Gabbana Two Frames Sunglasses

DG 4069 1609

DG 4069 1609

DG 4069 1607

DG 4069 1607

DG 4069 1590

DG 4069 1590






Dolce & Gabbana got me sold immediately on these sunglasses. I love the shape created by the two combined frames.
A true fashionista needs a pair of fifties inspired cat-eye sunglasses. But unfortunately for me small frames do not work pretty well. Therefore I am so happy about those bold ones here.

They will be the purr-fect addition to my wardrobe and will also work amazingly well this winter. Available now for CHF 365.-. Meow to the retro glam!

LoL, Sandra