No Wash Challenge

April 22nd is Earth Day. AVEDA has launched an interesting project on that occasion. Skip a hair wash day to save an average of 6 gallons of water per person! «The Power of Every Drop» campaign in collaboration with @charitywater presents a limited-edition Botanical Repair™ Strengthening Overnight Serum bottle with artwork inspired by the Yoruba heritage of Nigerian Visual Artist Laolu Senbanjo @laolunyc.

AVEDA will donate CHF 20 from every purchase of this exclusive bottle (CHF 56) to long-time partner charity: water to fund clean water projects around the globe because access to clean water creates a ripple effect of better health, education, and opportunities. One family will have access to clean water for 8 months with the purchase of one bottle from April 1, 2024.

703 million people in the world don’t have access to clean and safe water. Every drop makes a difference. Over 700 million people live without access to safe drinking water. Your support helps change that. Help AVEDA spread awareness for the clean water crisis by posting your no-wash style using #NoWashDay #AvedaNoWashChallenge – when we come together, small actions make a powerful impact.

More Style, Less Water

When AVEDA sent me some products and asked me to join their campaign to not wash my hair for one week, I was smiling. This is an easy task for me as I wash my hair only once a week in general. To keep it long and healthy, that is the first step. You can train your scalp to not produce so much oil with time. I never have greasy hair. I plan my gym classes in which I sweat towards the last days of my cycle and make only exceptions when I am at the beach. I style it after washing with my DYSON Airwrap™ and use my heatless curl headband during the week.

I kindly ask you to try it for yourself. You can extend time between washes with these Aveda haircare products, to keep your hair feeling and looking fresher for longer.

Botanical Repair™ Strengthening Overnight Serum
It builds bonds, while repairing three layers of hair and reducing the appearance of split ends. I use it almost every night as it adds a nice texture to my hair.

Scalp Solutions Refreshing Protective Mist
This refreshing mist provides all-day antioxidant protection and helps control excess oil for 48 hours.

Shampowder™ Dry Shampoo
Conquer second day hairstyles with this dry shampoo. Perfect for absorbing excess oil, impurities and sweat with powerful plant powders, this dry shampoo powder instantly adds volume and texture to refresh style. I love to use it to add volume to my roots after washing.

LoL, Sandra

Photos: © Sandra Bauknecht / AVEDA
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Get Your Gloss On

Aveda has launched a new miracle product that you shouldn’t miss. The new botanical repair™ bond-building flash treatment is a lightweight in-shower rinse that builds new bonds. After just one use, the hair is strengthened from the inside out. Featuring botanical repair™ triple-action, it gives hair a boost of strength, smoothness and shine in 10 seconds. Use it after the botanical repair™ strengthening shampoo and strengthening conditioner.

It features vegan lactic acid, helps resurface and seal the hair cuticle for a smooth, glossy finish, and lamellar liquid crystal technology, that forms a lightweight veil on hair for conditioning and shine where it’s needed most.

Suitable for all hair types, from fine, medium, and thick hair. It is safe for color-treated and chemically processed hair.

Available now for CHF 55.00 at Globus among other retailers.

LoL, Sandra

Photos: © Aveda
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Aveda x Iris van Herpen

This holiday season, haute couture and avant-garde style meets hair care and skincare to bring joy at first sight. Aveda has teamed up with Iris van Herpen for a new capsule collection that includes limited-edition high-style hair accessories, plant-powered hair care products, luxurious skin and body care formulas, all wrapped in designer gift packaging conceptualized by the Dutch designer, whom you might remember from her amazing collaboration with Rolls-Royce in February.

Aveda x Iris van Herpen came together through their shared love and respect for nature. With the natural world as their muse, the collaboration combines biomimicry designs, high-performance hair, skin and body care for luxurious holiday gifts that turn heads and fashion possibilities.

«This collection captures a future-forward vision for the holidays and embodies the limitless beauty of nature,» shares Iris van Herpen. «The visual inspiration of this collection was drawn from the relationships between living organisms and their physical environments in all its layers and nuances – a constant dialogue between nature and ourselves

While van Herpen’s couture designs are regularly seen on red carpets, in globally recognized films, and on runways around the world, she has also dressed models for hair shows led by Aveda’s Senior Vice President of Global Professional Artistry, Antoinette Beenders. Years of working together led to a genuine friendship that evolved into this formal holiday collaboration with artistry and craftsmanship at its core.

The special-edition gift boxes, sleeves and other holiday gift packaging elements are made with FSC-certified recycled paper that is wrapped and ready to gift as keepsake boxes that may also be reused or displayed as miniature works of art. The luxurious beauty gift sets have been curated together for a variety of hair and body selfcare needs for everyone on your list.

From ultra-hydrating nutriplenish™ hair hydration to naturally derived botanical repair™ hair strengthening to sleek styling with smooth infusion™, there’s something for every hair care lover on your list. From deeply moisturizing skin and body care to bespoke accessories that elevate any holiday updo or hairstyle, there’s a gift set for every self-care lover on your list.

Personally speaking, I am obsessed with the bespoke hair accessories, that include three luxurious, limited-edition and instant high-style accessories: a hair cuff, hair pin set, and cosmetic pouch. The elegant hair jewelry and pouch can be found online while supplies last for a one-of-a-kind haute couture gift.

Henosis Hair Pin Set: For a stunning end-look to accentuate your hair style, this pin set design embodies the Greek concept of oneness and union.

Lagoon Nebula Hair Cuff Set: Statement hair cuff features a limited-edition design inspired by an interstellar cloud where stars are born. This cuff embeds itself seamlessly into your hair to elevate your everyday updo.

Syntopia Cosmetic Pouch: Keep beauty products safe and in style with a luxurious pouch featuring a design inspired by the state of being where different species live together.

In line with the brands’ sustainability values, the hair cuff and hair pins are made from recyclable gold tone brass, and the cosmetic pouch is made from 65% post-consumer recycled materials.

LoL, Sandra

Photos: © Aveda @avedaswitzerland @irisvanherpen #avedaswitzerland #irisvanherpen
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Aveda’s New Bond-Building Styling Cream

You will thank me once you have tried this new amazing AVEDA product. The vegan botanical repair™ bond-building styling cream combines sleek styling with hair bonding. It is a multi-benefit styling hair cream that nourishes hair while the silicone-free hair bond builder also protects hair from thermal damage up to 450 degrees, shielding from future breakage and damage caused by styling.

Create new bonds by the thousands, strengthen hair’s cortex, prevent and protect from damage with these plant-derived components:

• Bond-building plant molecule – Build new hydrogen bonds deep in hair’s cortex to strengthen and reinforce hair’s integrity at the core.
• Nourishing macro green blend – Replenish the essentials of healthy-looking hair with certified organic avocado, green tea and sacha inchi oils. Smooth the cuticle to detangle. Help prevent breakage.
• Plant-based complex – Create an invisible botanical outer layer to protect hair from future damage.

Featuring Aveda’s own Pure-Fume™ aroma with certified organic ylang ylang, rose and marjoram essential oils, it is a great addition to the botanical repair™ family.

LoL, Sandra

Photos: © Aveda / Sandra Bauknecht
@avedaswitzerland #veganhaircare #avedarepairinstyle

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A Monday Morning with Aveda

In general, hair salons are closed on Mondays (actually not sure if this is only a European thing…), so it was a lovely surprise when I received the invite from AVEDA to get spoilt on a Monday morning at the hair dresser.

As you know, I have been using AVEDA products for a long time. I admit that I always switch between brands or product lines during the month as for me personally speaking my hair gets a kick from the alternation. However, the reason why I am a big fan of the house, that was acquired in 1997 by the Estée Lauder Companies, is that AVEDA is a cruelty-free brand with a mission to care for the world by creating vegan, high-performance hair, skin and body formulas for beauty professionals and consumers, all with sustainability at heart. Green chemistry at its best.

During an intimate breakfast at Eddine Belaid in Zurich, we learnt a lot about the history of the brand. The face of the campaign, Anja Leuenberger, was also present and told us about her experiences with the hair products, that helped her to finally achieve longer, healthier hair.

Aveda was founded in 1978 by Horst Rechelbacher, a pioneer of holistic beauty, and a champion of environmental responsibility.  Born in Austria in 1941 to an herbalist mother and a shoemaker father, Horst began working in the salon across the street at the age of 14. «I was not a good student at all but I was very eager to be something different,» he said. Horst was a natural talent, and by 17 he was working as a stylist at a prestigious salon in Rome, tending to international celebrities. By the young age of 20 he had won the European Hairstyling Championship, which he used as a springboard to tour Europe and the United States. «What is a calling? It’s like almost a fire inside me and it keeps me alive,» he said.

He opened his first salon in Minneapolis as a European hairdresser, and then several others, becoming a successful salon entrepreneur in his twenties. In the late sixties, Horst suffered burn out from overwork and recovered thanks to herbal remedies prepared by his mother, as well as to the practice of yoga and meditation. Following a retreat in India in 1970, Horst integrated ayurveda in his lifestyle and his salon business model.

He adopted a holistic thinking, the belief that individual beauty is directly linked to the beauty of the world around us. His were ideas that would revolutionize the beauty industry. In India, he also received the inspiration to create Aveda. With Shiv Nath Tandon, whom he met in an Indian ashram, he developed his first Clove Shampoo in a kitchen sink in Minneapolis, together with doctors of ayurveda, Vinod and Kusum Upadhyay. All have continued to work with Aveda since the early 1970s.

Out of this well-timed collaboration, AVEDA, which stands is Sanskrit for «all knowledge», was born in 1978 with the vision to bring beauty professionals botanical products that would be good for them, their guests, and the Earth and its communities. Horst’s foresight is a testament to how far ahead of his time he was, and although no longer with us his legacy lives on in countless ways.

Horst Rechelbacher taught us that: «Every day presents every one of us with the opportunity to create positive effects. Even the simplest, seemingly insignificant choices we make in our daily lives—what to eat, what to wear, what to use on our bodies and in our homes—have a ripple effect that reaches far beyond us personally.»

Living up to this legacy, I was spoilt this Monday morning. The ritual started with smelling the different essential oils AVEDA has to offer. After choosing my favorite one, I got a neck and shoulder massage, that AVEDA salons are known for. The journey of relaxation starts already then.

I then received two different in-salon treatments after washing my hair, first the famous SHINE TREATMENT, that helps improve the condition of damaged hair and only takes 5 minutes. It refreshes your color, tints your natural hair, and corrects uneven tones or adds clear, eye-catching shine. It lasts up to 20 washes.

And as the second part of the ritual the BOTANICAL REPAIR™ professional treatment that transform your hair with molecular plant repair to strengthen strands from the inside out. Dry, damaged hair is instantly transformed with stronger, softer, visibly smoother and shiner hair in just one treatment. It is plant-powered, bond building and scientifically formatulated to treat three key layers of hair, so that it is transformed from the inside out. The hair is visibly revived and shinier after the treatment.

With the AVEDA Botanical Repair™ Strengthening Overnight Serum for home, you can get healthy hair while you are sleeping.

I received the treatment at Eddine Belaid in Zurich, an AVEDA exclusive salon.

I have also some great news for you. Until November 4, 2022 you receive a 30% off site wide discount on all AVEDA products with the code AVFAMILY.

Happy Shopping!

LoL, Sandra

Photos: Courtesy of AVEDA and © Sandra Bauknecht
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October Breast Cancer Awareness Month

Since 30 years, each year, The Estée Lauder Companies’ Breast Cancer Campaign unites and inspires people globally in The Campaign’s mission to help create a breast cancer-free world for all. Founded in 1992 by the late Evelyn H. Lauder with the launch of the iconic Pink Ribbon, The Breast Cancer Campaign is The Estée Lauder Companies’ largest corporate social impact program that supports more than 60 organizations worldwide. Together, The Breast Cancer Campaign and The Estée Lauder Companies Charitable Foundation have funded more than $108 million for lifesaving global research, education and medical services – with more than $86 million funding medical research grants through the Breast Cancer Research Foundation® (BCRF). BCRF is dedicated to advancing the world’s most promising research to eradicate breast cancer.

Pink Ribbon Products
In October, The Estée Lauder Companies’ iconic brands support the mission to create a breast cancer-free world and raise funds for the Breast Cancer Research Foundation® (BCRF). Specific donation information for each product is available on the brand e-commerce sites.

AVEDA Hand Relief™ Moisturizing Crème mit Shampure™ Aroma
CHF 27.00 (100ml)

BOBBI BROWN Powerful Pinks Crushed Oil-Infused Gloss Duo
CHF 52.00

CLINIQUE Great Skin, Great Cause Limited Edition Dramatically Different Moisturizing Lotion+
CHF 99.00 (200ml)

ESTÉE LAUDER Advanced Night Repair Synchronized Multi­Recovery Complex
CHF 159.00 (50ml)

ESTÉE LAUDER Brave & Beautiful Kit
CHF 69.00

LA MER Crème de la Mer The Moisturizing Cream
CHF 100 (15ml)

For my Swiss readers, if you are based in Zurich or you are happen to be in the city, please visit The Estée Lauder Companies’s Charity Sale (with up to 50% off) that will take place on October 19 and 20, 2022 at Giessereihalle, Puls 5. All proceeds will go to the «Look Good Feel Better» foundation that helps people with cancer deal with the appearance side effects of cancer treatment.

LoL, Sandra

Photos: © Sandra Bauknecht / Felicia Sewerinsson @feliciasewerinsson
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

AVEDA Smooth Infusion™ Routine

AVEDA, the high-performance hair care brand with a mission to care for the world, is reintroducing a new and advanced Smooth InfusionTM collection, created to provide protection against frizz and humidity for a smooth, sleek finish that lasts. Even the most frizz-prone hair is instantly transformed with an advanced plant-powered technology that protects all hair types and textures from frizz for up to 72 hours with the collection’s multi-benefit stylers. I absolutely LOVE this collection. It helps me to achieve exactly this sleek look I love.

Tapping into the principles of Green Chemistry, the botanical technology in Aveda’s 95% naturally derived1 Smooth InfusionTM collection includes a Plant Polymer Shield and Botanical Smoothing Oil Blend, giving hair instantly smooth, sleek results in just one use. This dual-action technology protects from humidity without silicones.

How it works: First, a botanical complex created from castor bean plant extract instantly cloaks hair strands and repels water, giving silicone-free protection. Next, a smoothing botanical oil blend formulated with Kalahari Melon Seed Oil and Tamanu Oil smoothes and conditions cuticles for softness and shine.

«Leveraging our expertise in high-performance, naturally-derived materials, we were able to identify the Plant Polymer Shield in the Smooth InfusionTM collection used to block humidity and give frizz protection,» said Camille Sasik, Ph.D., Aveda’s Director of Hair Care Research and Development. «This is an exciting technological improvement that replaces silicones with plant-derived alternatives, without sacrificing performance — actually, it gives better, longer-lasting results than our prior silicone-based formula. That’s the power of Green Chemistry!»

SMOOTH INFUSION™ COLLECTION


ANTI-FRIZZ SHAMPOO: Silicone-free smoothing shampoo gently cleanses, moisturizes and enhances shine while fighting frizz. 200ml; CHF 34.-


ANTI-FRIZZ CONDITIONER: Silicone-free smoothing conditioner moisturizes, detangles, and softens hair, improving manageability and preventing flyaways. 200ml; CHF 39.-


PERFECT BLOW DRY™: Advanced heat activated treatment makes frizz prone hair 5X smoother instantly. It wraps each strand in an invisible shield that provides 72-hour anti-frizz protection, even in extreme humidity. Best for those with straight, wavy, and curly hair textures (1A-3C) of all hair types. 200ml; CHF 44.-


STYLE-PREP SMOOTHER: Lightweight leave-in treatment serum primer preps hair with pre-style protection for 72-hour frizz defense while providing protection from heat styling and the drying effects of the sun. Best for those with straight, wavy, and curly hair textures (1A-3C) of all hair types. 100ml; CHF 39.-


PERFECTLY SLEEK HEAT STYLING CREAM: The rich, conditioning butter creme deeply nourishes and protects naturally curly or coily hair textures during heat styling. Best for those with curly and coily hair textures (3A-4C) of all hair types. 150ml; CHF 43.-

The Smooth Infusion™ collection features an aroma with rose, Australian sandalwood, certified organic palmarosa, certified organic bergamot, and other pure flower and plant essences.

ENVIRONMENTAL STANDARDS
The Smooth Infusion™ collection is 95% naturally derived1, silicone-free and sulfate cleanser free, and like all Aveda products, is vegan and cruelty free. The packaging contains minimum 59% post-consumer recycled plastic; and the formulas are manufactured using 100% renewable energy through solar and wind power at AVEDA’s primary facility.

The Smooth Infusion™ collection is now available  in Aveda salons, spas, stores and online at aveda.ch.

LoL, Sandra

Photos: © Aveda
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

Get Healthy Hair While You Sleep

A product that dramatically repairs your hair (yes, even those pesky split ends!) to reveal a stronger, shinier and sleeker mane — all while you sleep? Well that sounds almost too good to be true! Luckily for us, with the Aveda Botanical Repair™ Strengthening Overnight Serum, that dream is about to become a reality.

Supercharged with the same bond-building prowess that Aveda’s Botanical Repair line has become so beloved for, expect big things from this lightweight hair serum.

Botanical Repair™ Strengthening Shampoo CHF 44
Botanical Repair™ Strengthening Conditioner CHF 45
Botanical Repair™ Intensive Strengthening Leave-In Treatment CHF 45
Botanical Repair™ Intensive Strengthening Masque Light CHF 54
Botanical Repair™ Intensive Strengthening Masque Rich CHF 72

Now there is a new addition: A leave-in treatment that works overnight, the Botanical Repair™ Strengthening Overnight Serum strengthens hair from the inside out, repairing damage and creating an invisible veil that prevents any future breakage in the process.

So how is it done? Well, this lightweight formula is absorbed deep into the cortex of the hair shaft, drenching strands in moisture and nourishment quickly and effectively. That hydration is delivered courtesy of a cocktail of reparative oils: avocado oil, sunflower seed oil and castor oil. It reduces the appearance of split ends by 84% powered by Nangai oil. With a more manageable, shiny and strong mane, prepare yourself for a good hair day, every day.

Apply to lengths and ends at bedtime, do not rinse. In morning style as usual. The texture is not sticky and it is an easy to use product. Use as often as desired. The Aveda Botanical Repair™ Strengthening Overnight Serum is available now for CHF 50. It is suitable for all hair types and textures, 99% naturally derived, 100% vegan and cruelty free.

LoL, Sandra

Photos: © Aveda, Sandra Bauknecht / David Biedert Photography
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.
@avedaswitzerland #AvedaSwitzerlan #BotanicalRepair #OvernightSerum #AvedaVegan

Aveda x 3.1 Phillip Lim

Last week, I attended an interactive digital event to celebrate the awe of nature with the new Aveda x 3.1 Phillip Lim Holiday Collection.

Barbara De Laere, Aveda Global Brand President, and Phillip Lim, Co-Founder and Creative Director of 3.1 Phillip Lim, shared firsthand the inspiration behind the collection, their favorite holiday traditions, and what they see as the future of sustainability for their respective industries. The event was hosted by Aveda’s Global Advocate for Sustainability, Arizona Muse.

«Our shared values to protect and care for the planet will manifest beauty. It is a beautiful cycle, a cycle of gifts.» – Phillip Lim

Aveda’s collaboration with 3.1 Phillip Lim is inspired by a mutual awe of nature, each element a celebration of botanical forms and expressions. The power of nature is in full bloom this holiday season as those two like-minded brands are bringing the botanical world of beauty to life thorough special-edition accessories and gift packaging created with sustainability at heart. The Aveda x 3.1 Phillip Lim collaboration includes four covetable, limited-edition hair accessoriesa hair towel wrap & carrying bag, scrunchie trio, detangling comb, and wooden paddle brush –  as well as special-edition gift packaging, all featuring striking prints that combine the joyful colors of the holiday seasons with those found in the natural world.

Made with no compromises, the detangling comb for example is produced with recycled materials as post-consumer recycled polypropylene, and the hair towel wrap is made from 100% organic cotton.

The most amazing part are the gift boxes that can be reused and are made with 100 % recycled paper.  As they are so beautiful, you don’t need extra wrapping paper. Less layers that make the box a gift itself. The artwork that is featured was designed in collaboration with botanical artist, Sophie Parker.

Available globally beginning November 1st at Aveda salons, spas, stores, select retail partners and online, each element of the Aveda x 3.1 Phillip Lim collection pulses with botanical-inspired graphics and vivid colors from nature for a joyous and unexpected expression of the holiday season.

Botanical Repair Light Set – CHF 68.00
Botanical Repair Rich Set – CHF 68.00
Botanical Repair Strengthening Collection – CHF 84.00
Cherry Almond Softening Hair & Body Essentials – CHF 51.00
Hand Relief & Foot Relief Home and Travel Essentials – CHF 77.00
Moisturizing Travel Trio – CHF 36.00 / CHF 28.00
Feed My Lips Lip Gloss Duo – CHF 24.00

As Phillip said, «it is about the 3 Ps. The people, the planet and the products.»

Happy Holidays!

LoL, Sandra

Photos: Courtesy of Aveda, © Sandra Bauknecht

Aveda Shampure™ Nurturing Shampoo Bar

Today, I received this limited-edition shampure™ nurturing shampoo bar from Aveda that is said to provide weightless, long- lasting nourishment for the hair in planet-friendly packaging for the Earth. Each April, Aveda celebrates Earth Month, this year with this outstanding highlight.

This 94% naturally derived (from plants, non-petroleum minerals or water) cruelty free and vegan shampoo bar gently cleanses with abyssinian oil, a natural silicone alternative, that leaves hair shiny and soft. It infuses hair with Aveda’s signature calming shampure™ aroma with 25 pure flower and plant essences, including certified organic lavender, ylang ylang and petit grain, and is safe for color-treated hair. It is free from: sulfated, cleansers, silicones, parabens, mineral oil, petrolatum, animal ingredients and synthetic fragrance.

The best is yet to come. By purchasing this shampoo bar you could help to save 2.0 tons of plastic which is equivalent to 180k water bottles (based on estimated plastic bottle weight).
100% of the shampure™ nurturing shampoo bar formula waste from the manufacturing process will be donated to Clean The World Foundation, who will recycle it into new soap bars to be used in their WASH Education Program Hygiene Kits provided to vulnerable communities around the world. A great initiative, especially during today’s troubled times where hygiene is more important than ever.

How to use it? Lather in hands or directly onto wet hair and scalp. Rinse thoroughly. Follow with shampure™ nurturing conditioner. Available for a limited time only for CHF 23.50 (100mg).

LoL, Sandra

Photos: © Aveda, © Clean The World Foundation – Collages/Photo: © Sandra Bauknecht
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