CHANEL‘s signature watches receive the rainbow treatment for Watches & Wonders 2021 with the introduction of the Electro collection «inspired by the electronic dance music culture of the 1990s,» as Arnaud Chastaingt, director of the maison’s watchmaking creation studio, explains. «This musical movement created a radical new visual universe,» and became Chastiangt’s starting point for this new watch collection centred on the J12, that enters a polychromatic world of the rainbow setting.
Let’s have a look at those amazing timepieces constituting the CHANEL Electro line:
J12 Electro Box
The J12 Electro Box is a 12-piece collection of black ceramic watches each set with baguette-cut sapphires of the same colour, and together form the rainbow gradient. The set costs over CHF 1 million.
J12 X-Ray Electro Star
This 38 mm model in 18k white gold is set with over 32 carats of baguette-cut diamonds and 13 carats of sapphires. Totalling 267 baguette-cut stones, the sapphires are set on the flanks of the case and links, creating a rainbow gradient of colour. It’s powered by the cal. 12.1 movement made by Kenissi, the movement maker partially owned by CHANEL.
J12 X-Ray Electro Caliber 3.1
A creative and technical feat, the J12 X-RAY watch, featuring the Caliber 3.1 movement, is made entirely of sapphire crystal and set with baguette-cut diamonds. A fully transparent creation, available in a limited edition of 12 numbered pieces.
J12 White and Black Electro Dream
This polished white ceramic J12 has the bezel, crown, and back in 18k white gold. It is similarly set with coloured sapphires on the dial and bezel, while the movement is the cal. 12.1 automatic made by Kenissi. The J12 Black Electro Dream is the chromatic opposite – matte black ceramic with the same coloured sapphires and cal. 12.1 movement.
J12 Electro Dream
This is the base model, a 33 mm ladies watch in polished black ceramic and equipped with a quartz movement. The numerals and scales on the dial and bezel are printed in a rainbow gradient of colours.
Première Electro
Next up is my favorite watch from the entire Chanel Electro collection (as it is also one of the more affordable ones). The simplistic octagonal Première Electro gets a complete new look through the gradation of the leather and a shocking-pink Chanel logo. The watch is powered by a quartz movement.
Code Coco Electro
This quartz watch is a very modern take on the classic jewelry watch. It’s a bold statement.
Boy Friend Electro
Last but not least, the CHANEL Boy Friend Electro is the watch that stands out from this collection. Instead of using bright rainbow colors as accents to emphasize the inspiration behind the collection, CHANEL settled on captivating gem-setting.
Chanel actually makes blingy ladies watches look cool. I am loving it!
LoL, Sandra
Photos: © CHANEL
