BIRKENSTOCK, the cult German footwear company and the iconic New York fashion brand, Proenza Schouler, have teamed up to launch a unisex collaboration. Inspired by the BIRKENSTOCK core ingredients of quality and function, Proenza Schouler’s Jack McCollough and Lazaro Hernandez add their uniquely New York point of view to two iconic Birkenstock styles – the Arizona and Milano.
Birkenstock x Proenza Schouler – Arizona
The shoes feature Velcro closures in place of hardware buckles and are finished with industrial contrast topstitching to further refine the classic sandals while maintaining their traditional form and functionality. The collaboration features a timeless palette of black, white, ochre, and silver, and is rendered in polished, specchio calf leather derived from past and present Proenza Schouler collections.
Proenza Schouler S/S 2020 runway
For this special partnership, BIRKENSTOCK and Proenza Schouler have enlisted Juergen Teller and Peter Miles as creative collaborators. For the launch, a 3-dimensional visual concept were designed that embodies both the artistic approach of the designers’ process as well as the timelessness and elevated craftmanship of the BIRKENSTOCK manufacturing heritage.
Birkenstock x Proenza Schouler – Milano
«We are excited to be partnering with BIRKENSTOCK as we have been longtime admirers and devotees of the brand. We are also thrilled to be working on this exciting venture alongside Juergen and Peter. BIRKENSTOCK and Proenza Schouler both share a common respect and admiration for the craftsmanship and detailed work that goes into all of our products, and we are excited to celebrate these all-important qualities in our collaboration.» – Jack McCollough and Lazaro Hernandez, Designers and Founders, Proenza Schouler.
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LoL, Sandra
Top Image: Photography Juergen Teller – Art direction Peter Miles; via Net-à-Porter
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