Pantone Color of the Year 2024

Not quite pink, not quite orange; Pantone’s color of the year has been announced for 2024. The gentle hue — «whose all-embracing spirit enriches mind, body, and soul,» according to a statement by the company — is officially named PANTONE 13-1023 Peach Fuzz.

Subtly sensual, this beautiful shade is a heartfelt peach hue bringing a feeling of kindness and tenderness, communicating a message of caring and sharing, community and collaboration. A warm and cozy color highlighting our desire for togetherness with others or for enjoying a moment of stillness and the feeling of sanctuary this creates, PANTONE 13-1023 Peach Fuzz presents a fresh approach to a new softness. Capturing our desire to nurture ourselves and others, it inspires belonging, recalibration, and finding peace from within, impacting our wellbeing. An idea as much as a feeling, PANTONE 13-1023 Peach Fuzz awakens our senses to the comforting presence of tactility and cocooned warmth. Sensitive but sweet and airy, PANTONE 13-1023 Peach Fuzz evokes a new modernity.

Why Was Peach Fuzz 13-1023 selected to be the Pantone Color of the Year 2024?

At a time of turmoil in many aspects of our lives, our need for nurturing, empathy and compassion grows ever stronger as does our imaginings of a more peaceful future. We are reminded that a vital part of living a full life is having the good health, stamina, and strength to enjoy it. That in a world which often emphasizes productivity and external achievements, it is critical we recognize the importance of fostering our inner selves and find moments of respite, creativity, and human connection amid the hustle and bustle of modern life.

The Pantone Color of the Year 2024 expresses the desire to want to be close to those we love and the joy we get when allowing ourselves to tune into who we are and just savor a moment of quiet time alone. Its gentle lightness and airy presence lifts us into the future.

«In seeking a hue that echoes our innate yearning for closeness and connection, we chose a color radiant with warmth and modern elegance. A shade that resonates with compassion, offers a tactile embrace, and effortlessly bridges the youthful with the timeless
Leatrice Eiseman – Executive Director, Pantone Color Institute™

PANTONE 13-1023 Peach Fuzz in Apparel and Accessories

Visually arresting and inviting, PANTONE 13-1023 Peach Fuzz is a nurturing peach tone that inspires us to instinctively want to reach out and touch. Conveying a message of tactility that comes through in sueded, velvety, quilted, and furry textures, luxuriously soothing and soft to the touch, PANTONE 13-1023 Peach Fuzz is an enveloping peach hue that awakens our senses to the comforting presence of tactility and cocooned warmth.

LoL, Sandra

Photos: Courtesy of the Brands
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

Pantone Color of the Year 2023

Welcome to the Magentaverse! The world’s color authority has spoken, and this year, the smoke that wafted up from the Pantone conclave was tinged a deep, pinkish red: All hail Viva Magenta, Pantone’s 2023 color of the year.

What is Viva Magenta?

Pantone’s Color of the Year, Viva Magenta 18-1750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.

This year’s Color of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement. PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit and inclusive of all.

«In this age of technology, we look to draw inspiration from nature and what is real. PANTONE 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known.

Rooted in the primordial, PANTONE 18-1750 Viva Magenta reconnects us to original matter. Invoking the forces of nature, PANTONE 18-1750 Viva Magenta galvanizes our spirit, helping us to build our inner strength

Leatrice Eiseman
Executive Director, Pantone Color Institute

While the color has deep connections to both the past and the present, the institute wants to be clear that it’s also a color that’s undeniably fitting for the present, a shade that encourages all people to live life boldly in the moment. I like the message behind that shade that is in between red and blue. Let’s dig into the Magentaverse…

LoL, Sandra

Photos: Courtesy of the Brands
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

A True Classic: Bright White

Bright White

White is the color of perfection” says Leatrice Eiseman, Executive Director of Pantone Institute. No other color – and yes, white is a color – has the range of moods that white does. Produced by the combination of all the colors of the visible spectrum, it can be warm and embracing, crisp and clean, or change its character according to the time of day or the time of year. It is most often associated with innocence, perfection, honesty, cleanliness, the new, neutrality and lightness. Whatever your trajectory, this is your blank canvas to run with.

Get the look: Chain-embellished wool-blend felt coat by Victoria Beckhamsequin-embellished silk-georgette mini dress iconby Saint LaurentEspey crystal-embellished elaphe box clutch by Kotur and Matilda sandals in white textured-leathericon by Givenchy.

Aromatics White Clinique

CLINIQUE Aromatics In White

Clinique has dedicated its newest fragrance launch to the color white. A very interesting edition, a successor of the Aromatics Elixir classic. A sensual and powdery scent that offers strength and an unquestionable magnetism.

CHYPRE MUSK
Top notes: Violet Leaf Accord, Cistus and Sichuan Pepper
Middle notes: Rose Water, Orange Blossom and Patchouli
Base notesAmber Gris, Musk and Benzoin

Clinque Aromatics In White is expected to make its appearance in most key markets now while in Switzerland supply is anticipated from January 15, 2015 exclusively at Marionnaud before other retailers will follow in March 2015.
CHF 105.00 (50ml) and CHF 78.00 (30ml).

This post is available in German and French on the Marionnaud blog.

LoL, Sandra

Photos: Courtesy of the Brands and via http://bubbelsoda.tumblr.com