Upcycled by Miu Miu x Levi’s®

Upcycled by Miu Miu continues to pursue a sustainable ideology, now giving new life to pre-loved denim in collaboration with Levi’s®. A selection of classic denim pieces is re-fashioned by Miu Miu, seen through the brand’s maverick and determinedly playful eye and worn by Miu Miu muses, the actor Emma Corrin and models Lila Moss and Georgia Palmer, all portrayed by Johnny Dufort.

A celebration of iconic garments, this project includes vintage MADE IN USA men’s 501® jeans and Trucker Jackets from the 1980s and 1990s. Born out of American workwear and, from the mid-1950s onwards, a symbol of youthful rebellion, these iconic pieces have been customised and personalised by Miu Miu, in a play between masculinity and femininity, and aimed squarely at an equally free-spirited Miu Miu woman.

The vintage denim is hand-embellished with instantly recognisable Miu Miu crystal, pearl, floral and all-over diamanté embroideries, puffed sleeves and bold leather patches featuring Art Deco-inspired intarsia motifs. Jeans are cut off to the thigh or finished with ivory silk duchesse turn-ups while the Trucker Jackets are adorned with oversized white lace collars.

The iconic Levi’s® backpatch is re-invented in Miu Miu pink and carries the brand’s logo alongside. The finishing touch is a specially commissioned Miu Miu carrier bag stamped with the Levi’s® logo in return. Upcyled by Miu Miu in collaboration with Levi’s® is unveiled in London Selfridges and Shanghai IAPM mid-May. Afterwards, the collection will also be available online at miumiu.com, 18 select Miu Miu stores worldwide and Dover Street Market Los Angeles.

Inspired and inspiring – no two pieces in this collection are the same. Re-imagined through the Miu Miu lens, the lives of garments worn and loved in the past are extended, refreshed – renewed.

LoL, Sandra

Photos: © Miu Miu
#UpcycledbyMiuMiu #LevisxMiuMiu

Miu Miu Close

Close is a collection of visual studies on the theme of proximity, in which each photographer has created a series of visual statements on the unique and intimate relationship they share with their subject. It highlights the significant role that personal distance plays in an image-maker’s treatment and understanding of what and who they are photographing.

As one of those models in the show, Gigi Hadid enjoyed the greatest access and freedom of movement in the backstage environment that any photographer could possibly have. Her work documents the experience of preparing a Miu Miu collection for the catwalk in an unprecedentedly honest and thorough way.


Lila Moss is photographed at home by Nikolai von Bismarck, imbuing the images with an affinity only achievable within a familial context; the Polaroid format highlights the informal candour of the setting. Kate Moss offers a personal perspective on the Miu Miu collection, styling the looks with Katie Grand.

With a particular focus on accessories, Steve Mackey shot London model Kasper Kapica wearing the collection on both film and Polaroid on location in a local public park. The Polaroids have been given a hand-painted treatment by Patrick Waugh, the signature of his brushstrokes evident in the texture of the paint.


Backstage at the show where the collection was presented, Liz Collins captured the character of the models in her close-up portraits, taken in private moments as they prepared to set forth on the catwalk.

For digital media, Amber Pinkerton photographed young Londoners on the day they reemerged to engage with the physical social space after a period of withdrawal, while Douglas Irvine was given exclusive access to Miu Miu’s F/W 2020 set, where he shot individual models dressed in the looks they wore for the show.

Finally, Anthony Turner, Luella Bartley, Silvia Prada and Chantal Stracey express their personal interpretations of both the mood and detail of the collection through distinctive hand-drawn illustrations and animations.


The result is a collective effort from a broad range of creatives working across various media. Their work has been assembled in collages using physical techniques of cut and paste – the touch of human hand at play in their production, proposing an intimacy that is all the more precious in a time of increased separation and isolation.


Everyone participating in this project is already a part of Miu Miu’s extended family. The participants’ familiarity both with their subjects and with the broader world of Miu Miu
gives Close a profoundly personal and proximate quality at a moment in history that has required us to reevaluate our understanding of personal distance.

LoL, Sandra

Photos: © Miu Miu