Louis Vuitton x Murakami – Chapter Two

March 2025 sees the arrival of spring in joyful style, with the launch of Chapter Two of Louis Vuitton × Murakami (for Chapter One click here please). As a poetic celebration of Japan’s cherry blossom season, the 20-year anniversary re-edition of the era-defining original collaboration features Japanese master artist Takashi Murakami’s exquisite Cherry Blossom motif meticulously rendered upon more than 40 of the House’s creations.

From City Bags to silk Carrés, footwear including sneakers and platform sandals, to a spectacular made-to-order Malle Wardrobe, the collection embodies a time of the year when feelings of optimism, renewal and new life are at their peak.

With its cheerful pink flower heads and graceful petals applied using cutting-edge digital printing to a full range of creations, Murakami’s Cherry Blossom is the central motif of the collection: presented upon the iconic Monogram brown canvas of City Bags including The OnTheGo, The Papillon, The Boulogne, and The Speedy 25; a range of Art of Travel luggage including The Rolling Trunk, The Keepall 45, and hard-sided trunks including the spectacular Courrier Lozine 110 Fleurs which features physical Cherry Blossom patches attached to the surface; as well as smaller leather designs including The Nano Bucket bag and The Zippy wallet.

Elsewhere, The Marellini, The Alma BB and one of three different Capucines City Bags are given an all-over, rose-coloured rendering, their joyous surfaces in vibrant ‘cheeky pink’ to match the Cherry Blossom motif.

Finally, Spell on You perfume is given a playful lift as the Cherry Blossom motif is displayed ‘in floral flight’ across the bottle, cylindrical packaging, and travel case, as well as on the glass dome of the Ultimate Flacon.

LoL, Sandra

Photos: © Louis Vuitton
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Louis Vuitton x Murakami

Louis Vuitton and renowned contemporary artist Takashi Murakami celebrate the 20-year anniversary of their era-defining collaboration with the launch of an extensive re-edition collection.

Some of my own Louis Vuitton – Murakami pieces that I have collected over the years.

My avid readers know, that I have kept every single piece I have invested in for over 30 years. I have always believed that they will be back in style and predicted the era of re-editions and the sustainability movement. I still have the Louis Vuitton x Takashi Murakami items from 20 years ago and now it is time to unpack them again. For a long time, they seemed outdated as they had been copied too much. However keeping fashion items is a smart choice because trends often come full circle, with styles being reintroduced or reimagined over time. What may seem outdated today can become a statement piece tomorrow. By holding onto well-crafted items, you not only save money but also contribute to sustainability by reducing waste. Fashion reeditions give old favorites a new life, proving that timeless pieces never truly go out of style.

Takashi Murakami

Twenty years after Louis Vuitton and Takashi Murakami first came together for what became an era-defining collaboration, the House and the Japanese artist are proud to announce the arrival of Louis Vuitton × Murakami, a joyful and celebratory re-edition that reimagines and updates the original collection. Consisting of more than 200 uplifting creations, the project acts as a modern-day showcase for an enduring creative bond, defined by artistic vision, remarkable feats of traditional craftsmanship and cutting-edge technology, and the timeless appeal of this seminal moment in early 21st-century pop and collector culture.

Actor and singer Zendaya stars in the campaign for Louis Vuitton x Murakami created by renowned Dutch photographers, Inez and Vinoodh.

For Louis Vuitton × Murakami, the playful, yet profound works that the artist created for the original collaboration, initiated by the House’s then Artistic Director, Marc Jacobs – including a kaleidoscopic reinterpretation of the iconic Louis Vuitton Monogram pattern, the first time in its history that it had been reworked – are now celebrated and featured across a wide-ranging assortment of the House’s most renowned and coveted women’s leather goods and accessories.
The renditions have their own respective label, which I love as it will distinguish the original from the reeditions.

The Louis Vuitton x Murakami reedition will be celebrated within a fully immersive visual landscape, ranging from window displays to pop-ups and pop-ins, as well as innovative in-store activations and a dedicated advertising campaign. Louis Vuitton × Murakami will be available to order worldwide from now. A second chapter will be launched in March 2025 and focus on the artist’s perfect-for-spring Cherry Blossom pattern.

I love when old things feel brand new and the original is always better than the re-edition!

LoL, Sandra

Photos: Courtesy of Louis Vuitton and © Sandra Bauknecht
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