Sandra‘s Closet

In recognition of World AIDS Day on December 1, M·A·C Cosmetics invites its community in Switzerland to join the fight to end HIV/AIDS by getting the lipstick that gives back 100% to charities helping people impacted by the epidemic.

Funds raised from M·A·C VIVA GLAM lipsticks directly support charities around the world working to reduce new infections and help people currently living with HIV/AIDS. In Switzerland, M·A·C Cosmetics has been working for years with the Geneva-based organization Groupe Santé Genève, which is committed to universal access to health and is particularly active in the fight against HIV, hepatitis and sexually transmitted infections. They organize health promotion campaigns and promote prevention, particularly among people at risk, while helping to improve their quality of life.

«Giving back to our community has always been core to our brand DNA, and we are proud of the incredible strides M·A·C VIVA GLAM has made in helping people affected by HIV/AIDS over the past three decades. However, there are still millions of people around the world who continue to be impacted by the epidemic,» says Aïda Moudachirous-Rebois, Global Chief Marketing Officer, M·A·C Cosmetics. «This World AIDS Days serves as another key moment to rally our community around our mission of creating an AIDS-free generation.»

VIVA GLAM was started in 1994 by M·A·C founders Frank Toskan and the late Frank Angelo who saw the HIV/AIDS epidemic directly affecting their community in Toronto. They created M·A·C VIVA GLAM Lipsticks, which donated 100% of the selling price to organizations serving people impacted by HIV/AIDS. Thanks to this powerful mission, nearly 30 years later VIVA GLAM has raised more than $520 million USD (and counting).

While great progress has been made over the past several decades in reducing AIDS-related deaths and new HIV infections, the fight is far from over. More than 39 million people around the world are currently living with HIV, which continues to disproportionately impact certain populations – particularly young women and adolescent girls, gay and bisexual men, transgender women, and racial and ethnic minorities.

This World AIDS Day, put your money where your mouth is by purchasing a M·A·C VIVA GLAM lipstick at a local M·A·C location or online here.

The Viva Glam lipsticks are available for the retail price of CHF 32 online at maccosmetics.ch and at the M·A·C counters.

LoL, Sandra

Photos: © M·A·C Cosmetics
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Chinese fashion designer Min Liu brings her personal twist on Chinese traditionalism to a mythically charged M·A·C collection. Meditating on the creation and rejuvenation of life, it features bold reds, deep peony pinks and misty metallics, capturing the flow of energy that connects mountains, oceans – and all of us.

This makeup collaboration is nearly otherworldly beautiful. The artwork alone is as amazing as nearly any other one that M·A·C Cosmetics has produced.

Pearlmatte Face Powder – Limited Edition – CHF 49.00
The stunning wave pressed into the powder is beautiful and the blend of the colors will create the ideal look on nearly any face.
First Waves – pink, red, grey-beige oversprayed with pearl

Cream Color Base – Limited Edition – CHF 32.00
All Year Red – warm bright red

Eyeshadow x 2 Fortune Duo Lotus – CHF 33.00
Pink – bright pink matte
Platinum Shadow – sparkling silver

Fluidline – CHF 26.00
Blacktrack – black (Repromote/ Permanent)

Lipglass – Limited Edition – CHF 29.00
Fortune Red – warm bright red
Peach Blossom Pink – peachy pink

Lipstick – Limited Edition – CHF 31.00
Dynasty Red – matte warm bright red
Peach Blossom Pink – matte peachy pink

Makeup Bag – Limited Edition – CHF 33.00

Brush Bag – Limited Edition – CHF 59.00
129SE Powder / Blush Brush
263SE Small Angle Brush
246SE Synthetic Fluffy Eye Brush

In Switzerland in stores now exclusively at Jelmoli, M·A·C stores Lucerne and Zurich and online.

LoL, Sandra

Photos: © M·A·C Cosmetics

Matching your lips and nails is old fashioned. Now it is about matching your lipstick to your scent with the newest launch M·A·C. Shadescents are six new perfumes inspired by the baeuty brand’s most iconic lipstick shades.

LIPSTICKS (CHF 28.00) – FRAGRANCES (CHF 65.00)

Ruby Woo Very matte, vivid blue-red (Retro Matte) – Ruby Woo Woody floral with hints of deep red leather

Candy Yum Yum Neon pink (Matte)- Candy Yum Yum Fruity floral gourmand with notes of tropical fruit and cotton candy

Lady Danger Vivid bright coral-red (Matte) – Lady Danger Woody floriental with notes of wild cherry 

Heroine Bright purple (Matte) – My Heroine Woody leather with notes of saffron, incense smoke, and cordovan leather 

Creme d’Nude Pale muted peach beige (Cremesheen) – Creme d’Nude Amber musk evoking the vibrant sexiness of naked skin

Velvet Teddy Deep-tone beige (Matte) – Velvet Teddy Wild honey and creamy musk

The fragrances are available in Switzerland from February 2017, in other countries like the US they have launched already. Which Shadescent are you?

LoL, Sandra

Photos: Courtesy of MAC Cosmetics

The science of skincare meets the beauty of makeup, all presented in one innovative product. I swear on this new beauty super weapon. M·A·C’s latest Lightful creation comes packaged in a modern dual-chamber bottle that holds two potent formulas – a hi-tech treatment serum and an incandescent tint.

Use the lightweight and translucent gel-like serum all over the face at night to curb hyperpigmentation, and the tinted serum during the day to continue the brightening effects while instantly evening skin tone and adding luminosity. Used together, both formulas target a multitude of skin concerns, from dark spots and dehydration to uneven skin tone/texture, all with the help of our Lightful Radiance Booster, chock-full of ingredients and Vitamin C to promote robust brightening.

Lightful C 2-in-1 Tint and Serum with Radiance Booster
Light pale ivory
Medium warm beige
Medium Plus tan beige
Dark deep caramel
Dark Deep rich golden bronze
CHF 69.00

Available from June 2015 at all M·A·C locations and at online.

LoL, Sandra

Photo: Courtesy of M·A·C Cosmetics