Yesterday, after having arrived in New York City, I went straight to the IFB conference and later on to the 3rd annual Fashion 2.0 Awards that took place at the SVA Theatre. It was an amazing night where I ran into many familiar faces.
The Fashion 2.0 Awards, launched in 2010 by Style Coalition, are designed to recognize and honor the most innovative fashion brands in the online community. (The Europeans can learn a lot here!)
DKNY took the top honours at the Fashion 2.0 Awards.
Please see below the list of last night’s winners:
Best Twitter: @DKNY
Best Facebook: Bergdorf Goodman
Best Blog by a Fashion Brand: DKNY PR Girl
Best Website: Marc Jacobs
Best Mobile App: Tiffany & Co. Engagement Ring Finder
Best Online Video: Prada S/S 2011 Video Campaign
Next Big Thing in Tech: Instagram
Top Innovator: Kate Spade
Online media expert and entrepreneur Yuli Ziv who founded Style Coalition in 2008 with me.
The lovely Oscar de la Renta PR-Girls, Erika (@OscarPRGIRL) and Martha, with me.
My look last night: Fuchsia wool coat by Balenciaga (50% off now), lurex-weave silk crepe vest by Balmain (70% off now), cropped crepe pants
by Vanessa Bruno, Laurent studded bag by Yves Saint Laurent, resin bead necklace
by Marni, silk crepe de chine blouse
and studded leather ankle boots, both by Chloé.
LoL, Sandra
Photos: Sian Oflaherty, © Sandra Bauknecht
