Pucci x Fusalp

As Fusalp marks its 70th anniversary, the French specialists in skiwear wished to celebrate by teaming up with Pucci for a collaboration of ski and leisure styles. This capsule conveys the enthusiasm and joy of two brands joined by a historic connection to skiing and the mountains.

Camille Miceli of Pucci and Mathilde Lacoste of Fusalp have reimagined a collection that includes three emblematic ensembles and Fusalp best-sellers – the Gardena jacket, the Elancia and Belalp ski pants and the Maria ski suit – with Pucci all-over prints.

«For the 70th anniversary of Fusalp, I wanted to convey the enthusiasm and joy embedded in our brand through its history. Only Emilio Pucci could bring these vibrant colours and iconic prints that convey such incomparable energy,» says Mathilde Lacoste.

«We were delighted to pay tribute to Fusalp through this collection of colourful ski creations. Our similar heritage, newly expressed through technical expertise and fashion genuinely celebrates the spirit of collaboration – and of our theme this season, La Famiglia,» says Camille Miceli.

Certain styles feature Marmo motifs in palettes such as multicoloured with black and shades of icy blue. The ski suit, swirled with the violet Iride pattern, transposes the Pucci vision into a high-performance piece. Fusalp takes a fully technical approach – from outer materials and thermal pieces that offer waterproof, warmth and extreme cold protection to shapes, which sculpt and highlight the body in motion. Exceptional materials include waterproof and protective Swiss softshell, technical nylons and feathers, in addition to thermals developed with «body mapping» which give the effect of a contoured figure.

The core skiwear offer comprises 8 pieces styled as 3 main looks, each characterised by 3 different colour ranges and print variations. The après-ski proposal includes 6 heavy knitwear items and 2 padded ponchos. Among the range of accessories accented with nylon Pucci trim are a cap, scarf, snood, ear warmers, and a polycarbonate helmet.

This collaboration reimagines the ‘70s glamorous, free and joyful spirit of Pucci’s signature prints with Fusalp’s technical elegance – the best of both worlds conceived for the slopes and beyond. The collaboration is available now, both online and in a selection of Pucci and Fusalp boutiques, as well as on Mytheresa.com.

LoL, Sandra

Photos: Courtesy of Fusalp #puccixfusalp
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Fusalp

While being in the mountains, I am always looking for ways to keep me warm whilst staying stylish and maintaining functionality when hitting the slopes, taking a walk and enjoying the après-ski of course. One brand that combines technicity, functionality and elegance perfectly is FUSALP –  a must if you want to fulfill your retro fantasies or if you are looking for some of the most stylish, modern high-performance clothing for the slopes.

In 1952, two visionary tailors from Annecy decided to introduce entrepreneurship to their savoir-faire by creating ski garments, including the skin-tight iconic «fuseau» stirrup pants. Born in the heart of the French Alps, FUSALP – which takes its name from an abbreviation of «fuseau from the Alps» – has a signature style that makes it the perfect choice for a returning community of connoisseurs in France as well as around the world.

 Generations of ski champions have performed in FUSALP at international competitions since the ’60s, and made the brand famous by sharing values of discipline, performance and elegance.

A controlling stake in the company was acquired in 2013 by Sophie and Philippe Lacoste, former shareholders and heirs of the Lacoste brand. Their objective was to reinvent and revitalize FUSALP and to introduce its quality products to new segments, also with the help of experienced shareholders such as Florac who understood the ready-to-wear market and could drive the brand’s international expansion.

Mathilde Lacoste

Today, under the creative vision of Mathilde Lacoste, wife of Philippe Lacoste, FUSALP has experienced strong growth. The designer orchestrates a balanced equation of tradition and modernity, as well as innovation and style, by constantly exploring the savoir-faire and historic codes of the brand. She designs contemporary collections for both winter and summer, for the slopes as well as the city.

Chloé x FUSALP

Since last winter, fashionistas around the globe have been craving for FUSALP’s stylish collaboration with Chloé. This line of ski clothing and accessories offers a ’70s spirit and a care-free dash. The two iconic French brands have combined their feminine spirits and dynamic fashion visions to create a versatile capsule collection.

Once you try a FUSALP outfit, you will immediately love the comfort and the way you can move. When I visited the FUSALP store, located at Promenade 74 in Gstaad, I went for this orange combo, that will accompany me, with comfort and elegance, during my escapades in the mountains.

FUSALP – at the peak of style!

LoL, Sandra

Photos: © Sandra Bauknecht
DISCLOSURE: This post is sponsored. However, I am truly loving it!
@fusalp #FusalpFamily #MoveInFusalp