Visiting the Brunello Cucinelli Manufacture

«I wanted a small part of the company’s profits to go to beautify all of humanity and I wanted people to work a fair amount of hours and be online the right amount of time, so that Technology and Humanism could be harmonised and a healthy balance between mind, soul and body could be restored, because the soul and body also need nourishment every day.» – Brunello Cucinelli

Another highlight of my trip to Umbria with Brunello Cucinelli and my NET-À-PORTERicon and MR PORTER family was visiting the manufacture. The palatial headquarters are modern, clean and providing the employees with a wonderful work environment. Initially established at the castle in Solomeo, the company was relocated to the valley below to completely newly constructed buildings.

The beautiful grounds of the company.

The ancient medieval buildings in the center of Solomeo now host the classrooms of the School of Contemporary Arts and Crafts –  a tuition-free arts school to teach traditional skills like gardening and, of course, tailoring, set up in 2013.

Happily reminded of my own fashion design studies.

Brunello’s wife Federica was born in Solomeo and ran a small clothing shop there in the village. During their early engagement in 1978, Brunello came across the idea to venture into a knitwear business with colorful cashmere sweaters. His first success, he told me, started in the German-speaking market, that showed a huge interest and appreciation for this unprecedented proposition and this allowed his company to quickly emerge. Cucinelli is no ordinary Italian fashion magnate. Today it is a cashmere empire selling luxury goods in the top segment with 7,000 employees and a turnover of €200m, but Cucinelli is also known for his «humanistic» approach to capitalism, based on respect for people and nature. In  the manufacture you can experience this approach fully.

When you enter the main building, you pass by the advertising campaign photo for F/W 2014 in which you see a long table in the Umbrian countryside with all the employees lined up for dinner. It was an actual photo taken during a company’s event. The quote for the picture: «All things come from the Earth.» – Xenophanes. Brunello Cucinelli is one big family!

Every day at midday, the entire staff is invited to the cafeteria for a family-style lunch complete with several courses, wine, and beautiful views of the Umbrian hills. Creating a nourishing work environment for body and soul is something that is very dear to Brunello Cucinelli. Around 5.30pm the power goes off and workers are encouraged not to work long hours and write after-hours e-mails. For Brunello Cucinelli being away from work is an important part of being effective at work.

The fashion designer, a lover of history, philosophy and country life, has also opened the doors to his office for us. A very intimate and welcoming gesture that impressed me. I entered a neat and tidy space, yet full of life. The books in the shelves are not only for decoration, Brunello indulges in them, always on the hunt for a great quote of inspiration. The room is also filled with articles about him and his company. Photos of his beautiful family add the personal touch. The view is spectacular, overlooking the beautiful tranquil Umbrian scenery.

Walking through the manufacture, I experienced the different steps of creating a stunning cashmere piece along with the impressive quality control. Once you see all the craftsmanship that goes into one item, you will appreciate it even more.

Later we went to «The Parco della Bellezza» on the outskirts of the village, at the grandly titled monument «Tribute To Human Dignity», a classically styled exedra with five arches, built from travertine. The creation stems from Brunello Cucinelli’s desire to leave a legacy behind that will stand the test of time, a symbol of his commitment to mankind and to create a park that could give new life to the breathtaking landscape of the valley below Solomeo. It also boasts a multitude of orchards, as well as wheat and sunflower plantations; it comprises a plant nursery, a naturalistic area, an olive grove with an olive oil mill, and a vineyard with a wine cellar that hosts an impressive collection of Italian wines.

Brunello Cucinelli concluded his speech to the World’s Great Leaders on the occasion of the G20 last year with this phrase: «From the time of Plato, through all the medieval scholastic philosophy, and then in the Enlightenment, up to idealism, positivism, existentialism and finally to the present day, the usefulness of contact with something beautiful, be it a painting, a book, or a landscape, is the seed from which the tree of wisdom grows, that wisdom that the human being cannot do without for their best life.»

At the Brunello Cucinelli company, treating people well is at the core of everything, and fostering a beautiful culture is as important as producing the most beautiful clothes. It seems that Italians really do it better or as Giuseppe Verdi said: «You may have the universe, if I may have Italy

TO SHOP BRUNELLO CUCINELLI AT NET-À-PORTER. CLICK HERE PLEASE.

LoL, Sandra

Photos: © Sandra Bauknecht
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A Weekend in Umbria with Brunello Cucinelli

Being part of the NET-À-PORTERicon family comes with many privileges. It is my favorite online shopping destination, not only because of the great selection and the absolutely wonderful and outstanding personal shopping team, that always takes the best care of me, but also for all the amazing experiences and trips, plus all the wonderful people I met during these journeys.

As one of NET-À-PORTERicon‘s most loyal clients and someone with a passion for Italian craftsmanship, I was invited to join the team for a one-of-a-kind trip to Solomeo, the homeland of Brunello Cucinelli. Alongside my guest of choice, which was my fiancé, I was invited to an intimate tour of the manufacture and opportunity to explore Solomeo – a beautiful hamlet meticulously restored over the last 20 years. In addition, the MR PORTER Managing Director Fiona Firth co-hosted a dinner with Mr Brunello Cucinelli himself.

A warm welcome in our beautiful hotel room.

We arrived Thursday evening in Florence, where a car was waiting to take us to our hotel in Umbria, the Borgo Dei Conti Resort. After we quickly freshened up, we went down to meet the lovely NET-À-PORTER team for drinks ahead of a wonderful dinner.

Stay tuned for all my amazing experieneces during this trip. We had a private tour of Brunello Cuccinelli’s headquarters and manufacture, and  joined Mr. Brunello Cucinelli himself for an intimate dinner in his home in Solomeo. On Saturday morning, we went on an incredible tour of Assisi, followed shortly afterwards by a lunch. In the evening we had another amazing dinner in the surroundings of Solomeo before departing on Sunday morning.

I am so grateful for all the memories and encounters during this weekend that I will happily share with you during the next days. Thank you, Brunello Cucinelli, MR PORTER and NET-À-PORTER, for this amazing experience!

LoL, Sandra

Photos: © Sandra Bauknecht
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.

The New Way of Watch Shopping

Starting from today, NET-A-PORTERicon and MR PORTER will be the privileged multi-brand online retailers of Watches & Wonders, a global concept that celebrates watchmaking excellence throughout the world. Hosting digital and offline events, this concept will bring some of the industry’s most revered luxury watch brands to the online shopping destination’s extensive customer base, starting from today. Fourteen watchmaking Maisons will feature as part of this initiative, together for the first time.

A great example for a super informative masterclass for Net-à-Porter’s EIP clients last June.

Over the course of the campaign, NET-A-PORTER and MR PORTER customers will be able to enjoy a calendar of activity, including exclusive EIP (Extremely Important Person) virtual events and small-scale appointment-based activity, virtual one-to-one appointments and interactive Instagram Live conversations hosted by NET-A-PORTER and PORTER’s Editor in Chief, Sarah Bailey, and MR PORTER’s Senior Watch Editor, Chris Hall.

In anticipation of the celebrated campaign, and in response to extensive customer research across both retailers, NET-A-PORTER and MR PORTER will also introduce a number of new website enhancements to the luxury watch shopping experience, including an improved size guide and the addition of trend-driven, occasion-based and material filters. Further developments will follow in the near future.

One of my favorite watches that I got at Net-à-Porter: Panthère de Cartier Manchette 22mm 18-karat rose gold and diamond watchicon by Cartier

The arrival of Watches & Wonders on NET-A-PORTER and MR PORTER marks a significant moment for the industry, bringing together the leading watch and jewellery players, and establishes the luxury retailers as the ultimate global shopping destinations for fine watches. Following on from the Watches & Wonders digital platform that occurred on NET-A-PORTER’s Tmall flagship store in April, this new initiative marks the beginning of a year-long programme and showcases a unique tri-fold industry approach to the fast-evolving luxury watch landscape.

With Alison Loehnis at a Net-à-Porter event

«By teaming up with the world’s premier watch showcase, we want to provide an international platform for the most exceptional timepieces, supporting an environment where their stories – and those of their iconic makers – can come alive and be accessed by watch lovers across the globe
Alison Loehnis, President, NET-A-PORTER & MR PORTER

NET-A-PORTERicon will introduce the latest creations from Cartier, Hermès, IWC Schaffhausen, Jaeger LeCoultre, Piaget and Vacheron Constantin.

Bovet’s limited-edition Dimier Recital 27 Green that will launch at Mr Porter.

MR PORTER will host a curated offering of the most recent creations from across 13 prestigious watch Maisons including Cartier, HYT and Panerai, and will introduce two new brands: Ulysse Nardin and Bovet. Ulysse Nardin will launch with eight timepieces, including the Blast Rose Gold; Bovet will launch with four timepieces, including the limited-edition Dimier Recital 27 Green.

Another beauty in my closet shopped at Net-à-Porter: Royal Oak 37mm 18-karat frosted rose gold watch by Audemars Piguet

Personally speaking, I love being an EIP at Net-à-Porter. The personal shopping department is divine and the events I have been invited to were always superb. I bought two watches for myself and I am super happy with the service provided by my favorite online retailer.

LoL, Sandra

Photos: © Net-à-Porter, © Mr Porter © David Biedert Photography, © Sandra Bauknecht
DISCLOSURE: This post may contain affiliate links, meaning when you click the links and make a purchase, we receive a commission.

What’s Next?

Yesterday I really felt gloomy about the future, for the first time while being in quarantine. I was shocked in regards to my work when I received the news that after Net-à-Porter had closed its distribution centre in the US last week, the company is shutting down e-commerce operations for Net-à-Porter and Mr Porter in the UK/Europe/Middle East as well. The only space to shop left is the Asian siteicon. It’s not clear when the websites will be back up and running. At the moment, they are not able to accept customer returns, and have extended the window for product returns to a timeframe of 60 days instead of 30.

For me, as I am working with e-commerce, this decision has hit me pretty hard. Somehow, preparing my posts, doing some online shopping or at least looking at the sites, gave me a sense of normality. Now, not being able to generate revenue as much as I used to, leaves me uncertain of what will be next.

The upcoming men’s and haute couture shows in Paris, that would have taken place in July 2020, have been cancelled and Milan’s next men’s fashion week has been postponed and will be merged with the city’s women ready-to-wear week in September 2020.

The retailers that have been hit hardest by the COVID-19 crash.

The question is should the fashion industry skip a season? A question, BoF is asking in today’s article. Many companies have not the possibility to work at the moment on their collections. Some might not be able to afford skipping a season but let’s be frank, what will happen with all the merchandise that is left now, that cannot be sold due to closed shops and shut down e-commerce websites. When stores eventually re-open, there will be so much unsold product in the market that analysts are predicting a wave of discounting similar to that seen in the aftermath of the global financial crisis in 2008.

In terms of my blogging industry, I can see a tremendous shift happening. Some large fashion and beauty retailers have paused affiliate link programmes as the coronavirus pandemic depresses sales, throwing a fundamental element of the social media economy into turmoil. Right now, it is happening in the mass market, with houses like Dillard, Ulta and Macys, but I am convinced others will follow. Is this the end of the influencer era as affiliation programs are driving a lot of our income?

With so many questions arising, I am sure that we will have difficult times ahead, with also lots of new chances popping up. In the meantime, I am wishing you lots of good energy while enjoying yourself at home. I will try to entertain you as much as I can. Isn’t it quite ironic that we got the corona virus from China and now it is only the Asian warehouse that is open…

IF YOU LIKE TO SHOP ON NET-A-PORTER’S ASIAN SITE, CLICK HERE PLEASE.
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LoL, Sandra

Photos: © Sandra Bauknecht, Net-à-Porter and BoF
DISCLOSURE: This post may contain affiliate links, meaning when you click the links and make a purchase, we receive a commission.

Kilian Hennessy: Paris

KILIAN HENNESSY inherited a taste for creation from his family’s generations-old cognac business. His namesake perfume collection BY KILIAN epitomizes both luxury and modernity, using some of the world’s finest raw materials and rare essential oils. The elegant bottles and boxes are all refillable and reusable. His newest launches «Body Pleasures» include shower gels, body lotions as well as scented hair and body oils. I met with the irrevocably French fragrance-maker who gave me some amazing tips for his favorite place on earth.

Your favourite city?
PARIS – It is the most beautiful city for me, full of culture. It inspires me, helps me to create. I was born there and then raised from 1-7 in Cognac. At the age of 7, I returned to Paris. As of now, I haven’t found a better city.

Your favourite hotel?
LE BRISTOL – It is the perfect hotel for a romantic weekend with exceptional service.
112 Rue du Faubourg Saint-Honoré, 75008 Paris, Phone: +33 1 53 43 43 00

Your favourite restaurant?
CAVIAR KASPIA – It is owned by a couple which are good friends of us. The food is absolutely excellent and it has a fun vibe. We are always there for Russian New Year’s – the most exciting place to be! The waiters are dancing on the table, they even get naked. We always have a blast.
17 Place de la Madeleine, 75008 Paris, Phone: +33 1 42 65 33 32

Your favourite dish there?
POTATO CAVIAR – It is a baked potato with a huge amount of caviar on top.

Your favourite bar?
MATHIS BAR –  The most elegant and handsome bar in Paris.
3 Rue de Ponthieu, 75008 Paris, Phone: +33 1 42 25 73 01

Your favourite nightclub?
CLUB RASPOUTINE – The only club in Paris for people my age. They play house music, kind of hardcore, but a lot of fun.
58 Rue de Bassano, 75008 Paris, Phone: +33 1 47 20 02 90

Your favourite sightseeing spot?
LA VICTOIRE DE SAMOTHRACE at the LOUVRE. I cannot go to the Louvre without stopping by to see her. It is a sculpture that was at the bow of a ship which you can still see in the exhibition. The woman has wings with a veil that is covering her naked body. Looking at her, you imagine the wind that is pulling the fabric to show of parts of her body. It is very sensual, you can feel so much strength. If I don’t have any more elan, I go see her.
Rue de Rivoli, 75001 Paris

Your favourite park?
I don’t do parks.

Your favourite shop?
MR PORTER – Even that there are still a few brands missing. I love that it is shopping with no hazzle. Just trying at home and if it doesn’t fit, they pick it up. So easy.

Your must-have accessory?
It would be MY SCENT. Otherwise I just got this amazing BLACK SUEDE TOTE BAG by SAINT LAURENT that I cannot live without anymore.

The best soundtrack for this destination?
IL VENAIT D’AVOIR 18 ANS by DALIDA – I cannot live without. It’s part of my culture, such a gorgeous song.

The scent of Paris?
ECCENTRIC – All excesses blend well in Paris. Here women have a posture to look beautiful in a «negligée way». The message they convey is «I kind of work on it but I didn’t do anything». This is FRENCH CHIC. So the scent would be a gorgeous tuberose, jasmine like VOULEZ-VOUZ COUCHER AVEC MOIicon. For example in the States where women tend to be more made up, the scents are more subtle.

TO SHOP BY KILIAN ONLINE, CLICK HERE PLEASE.

Thank you, Kilian, for sharing your insider scoop on Paris with us!

LoL, Sandra

Photos: Via The Telgraph, ©Mathieurivrin, Courtesy of the Locations, Mr Porter, © Kilian Hennessy and © Sandra Bauknecht

Party-à-Porter

Dolce PartyNATALIE, DOMENICO, LATIFAH, NAOMI, STEFANONatalie Massenet, Stefano Gabbana, Queen Latifah, Naomi Campbell and Domenico Dolce.

P1010675

Here we go: Party N°2!

I didn’t even have time to change after Matthew’s tropical night as I was running off to the next amazing event on Thursday night in London:
Net-à-Porter and Mr Porter celebrated the arrival of Dolce & Gabbana with a very intimate party “at home”.

It was literally a night of the stars (photo to the left: Queen Latifah with me), an A-list event with so many celebrities joining the fun and fashionistas wearing Dolce & Gabbana’s star-sprinkled F/W 2011 pieces.
Enjoy all the pics and comments from that memorable night!

Dolce & Gabbana collections are now available on Net-à-Porter and Mr Porter.

LoL, Sandra

P1010661My favourite fashion duo Stefano Gabbana and Domenico Dolce with me.

P1010662Remember designer Henry Holland from LuisaViaRoma’s Animalier Party?!

Nap2Very sweet Mary Katrantzou remembered me and my Serendipity dress.

nap4The good thing about Twitter (it was livestreamed on a wall) is that you can find people easily…

nap5…like Disneyrollrgirl.

P1010664Emerging solo artist Sunday Girl Jade performed live in a star print jumpsuit by Dolce & Gabbana.

P1010658Natalie Massenet and Tim Blanks pose for their photo on the vintage Vespa mopeds.

IMG_6790My own picture postcard – such a lovely idea!

KELLY OSBOURNEKelly Osbourne

DAVID GANDYFamous Dolce & Gabbana model David Gandy

NATALIE MASSENET & JEREMY LANGMEADMr & Mrs Porter: Jeremy Langmead & Natalie Massenet

PIXIE GELDOFPixie Geldof

PIXIE LOTTPixie Lott

DOMENICO, NATALIE, NAOMI, STEFANOStefano Gabbana, Natalie Massenet, Naomi Campbell and Domenico Dolce

Photos: © Net-à-Porter / Mr Porter, © Sandra Bauknecht

Dolce & Gabbana Men Now at Mr Porter

Dolce Men at Mr porter

Finally, Dolce & Gabbana Men is available at Mr Porter!

The F/W 2011 collection is dedicated to Bryan Ferry (he is even on a special icon T-shirt). But the Italian duo didn’t copy the man who is said to be one of rock’s best dressed singers, they only took some inspirations. The models walked to Ferry’s music on the runway in well-tailored suits, tuxedos and skinny suspenders. For the more casual days, Dolce & Gabbana offers cool leather jackets, striped sweaters, cropped pants and distressed denim.

mainImage

mainImage1

For the launch of the brand at Mr Porter, three Italian screen stars were photographed in those must-haves for men. One, you will recognize for sure: Michele Venitucci, my colleague for the Closed F/W 2011 campaign shoot.

Michele & Sandra

Sandra Closed

Gentlemen, we, the weaker sex, love a little Italian seduction… Viva la dolce vita!
And ladies, please stay tuned, Dolce & Gabbana will launch their beautiful women’s collection this week at net-à-porter, too.

IMG_6136Domenico Dolce recently in Milan with me

Below you will find my personal favourites worn by Paolo Bernadini and Luca Marinelli.

LoL, Sandra

Dolce Men 2

Dolce Men 1

Photos: via Mr Porter

Falling for Mr Porter

One of my favourite online stores Net-à-Porter has started to receive the new pre-fall 2010 collections and I do not want you to miss this. The beginning of the season offers always so many stunning pieces. Here are some of them, already put together in complete outfits. The Burberry Prorsum jackets are divine just as the python prints by Stella McCartney. A belted cardigan is a must-have for next season, why not go for this Fendi one and think leather, leather, leather! The Burberry Prorsum pencil skirt below would be the perfect opportunity. Do you feel the same urge to push the “add to shopping bag” button like I do?!

Natalie Massenet

Natalie Massenet

As it has been a week of announcements, I have another one, this time for my male readers who probably feel a little left behind. Ten years to the day Net-à-Porter was founded and right after its acquisition by Richemont earlier this spring, the online shop`s founder Natalie Massenet and the Net-à-Porter family announced that they are adding a stand-alone menswear luxury retail site to the company, called Mr Porter. It will launch in January 2011 for next spring and will offer the most exclusive service along with style advice.  Brands like Balmain, Burberry, Lanvin, YSL and John Lobb, just to name a few, will make the stressed business man happy shopping from his desk. Or we could order for our men a little pre-selection to enjoy at home. I like it!mrporter.com_

LoL, Sandra