Last month, I posted already a spoiler about this amazing collaboration between Barbie® and Balmain. For the previous post, click here please.
However this is not the first time, Barbie has collaborated with a fashion house, as she launched a collection with Jeremy Scott for Moschino in 2015. Olivier Rousteing and Barbie are also obvious admirers of one another, as the designer sat Barbie and Ken front row at Balmain’s digital fashion show last year.
Olivier Rousteing wrote on his Instagram account, showing him as a child next to a Barbie doll: «So this collaboration is more than just a collaboration. There is a message stronger than just a color card. When I was a little boy, I remembered hearing comments saying: a girl plays with Barbie, a boy with a car. This is such a cliché. As much as blue is for boys, pink is for girls. That’s why I love so much this collaboration, because Balmain and Barbie are stopping clichés and bringing a new ear where FREEDOM is the right word. I feel so proud of this collaboration because we are building a world where you are not defined by neither a gender, neither colors, neither codes that are not relevant today anymore. I am proud of this picture because it shows that the beauty of letting dreams about freedom since a young age happen will make you a free adult with passion.»
«Barbie® and Balmain are embarking upon a distinctly multicultural, inclusive and always joy-filled adventure,» said Olivier Rousteing, Balmain’s creative director.
With a lot of pink which is synonymous with the brand and perfectly aligns with the modern Balmain Army’s bold spirit, and the familiar Balmain’s signatures like the House’s iconic marinière and its mesmerizing labyrinth pattern, this limited-edition Balmain x Barbie capsule collection is the perfect match of fashion and toy industry heritages. Launching on January 13, the collection also includes unisex styles as Ken can be seen wearing a rosy robe in a photo.
TO SHOP BARBIE® AND BALMAIN, CLICK HERE PLEASE.
Bridging the physical and digital worlds, there is also a NFT auction, hosted by @mintnftofficial, that features three Barbie avatars created by @forgetmenot_bln wearing an exclusive look from the high-fashion Balmain x Barbie collection. The highest bidder of each auction will win both the avatar and a physical, one-of-a-kind Barbie-scaled version of the outfit their avatar is wearing.
The auction is live on NFT.MattelCreations.com, so get ready to bid!
If you’ve ever wanted to be a Barbie girl in a Balmain world, this is your collection!
LoL, Sandra
Photos: © Balmain #BALMAINxBARBIE
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Balmain S/S 2022
