Prada Drops Eleventh Timecapsule NFT

Prada announces the eleventh installment of their Timecapsule NFT Collection. Featuring a brand new design and in the style of a tank-top, the drop on April 6th continues Prada’s expansion into the Web3 community.

For drop #40 of the Timecapsule collection, Prada is offering the first of three unisex tank tops, inspired by the style of a basketball jersey, made with upcycled fabrics from the Prada archive. The April piece is a two-tone satin tank top in elegant and sophisticated colors, with multicolored knit borders made of silk yarns. Each shirt comes accompanied with its own gifted NFT, which serves as an invitation to join Prada’s exclusive Crypted NFT community.

Prada continues to give behind-the-scenes opportunities as they offer Prada Crypted Discord community members access to unique events and experiences. For this April drop, Prada is inviting one fortunate NFT holder to attend Prada Frames in Milan on April 17th, 18th and 19th within the framework of the Salone del Mobile. The symposium, curated by designer duo Formafantasma, explores the complex interaction between design and the environment under the theme ‘Materials in Flux’, the concept of waste as matter in transformation. Further details on Prada Frames are available here.

In the continuous expansion of their Web3 community, those who purchased a Prada Timecapsule prior to the launch of the NFT initiative in June 2022 can retroactively claim past Timecapsule NFTs in sync with their existing physical product. More details can be found on the Prada Crypted Community on Discord.

The drop is limited to 50 items, for 24 hours only, starting from April 6th, 2023 at 3pm CET.

LoL, Sandra

Photos: ©Prada
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Prada Frames

After the success of Prada Frames 2022, dedicated to the theme On Forest, the multidisciplinary symposium exploring the complex relationship between design and the environment, curated by Formafantasma, returns to Milan again this year.

The Milan symposium follows the Prada Frames held last March at the M+ museum in Hong Kong. The theme of Prada Frames Milan 2023 is Materials in Flux. Prada chooses to foster a reflection whose ethical and aesthetic implications have been central to the brand’s practice for some time: the potential for original creativity and opportunities for low-impact production opened up by the use of innovative recycled materials. The symposium’s work is based on the research by British anthropologist Tim Ingold, who views materials as interconnected, endlessly changing living entities. It aims to explore the concept of waste, investigate the dynamics that regulate waste infrastructure and their value systems, and analyse the complex relationship between materials and ecosystems.

On 17-19 April, a packed programme of six sessions over three days will bring together scholars and professionals from various fields of research, including Tim Ingold, Elizabeth Povinelli, Beatriz Colomina, Mark Wigley, Sophie Chao, Veena Sahajwalla and Hans Ulrich Obrist.

The event is being held at Teatro Filodrammatici, one of the oldest theatres in Milan, located just a short distance from La Scala and Piazza Duomo. The Accademia dei Filodrammatrici, founded in 1798, established its headquarters there in 1800, transforming the building at the beginning of the last century into the Art Nouveau style whose façade is still preserved today. The interior was redesigned by architect Luigi Caccia Dominioni in the 1960s, including work on the imposing entrance staircase and the mosaic floors, the latter created by sculptor Francesco Somaini.

Admission to Prada Frames Milan is free but with limited availability, subject to registration at prada.com from 6 April.

LoL, Sandra

Photos: © Prada
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.