PUMA and Coperni return with a full second collection, continuing to decode the intersection of fashion, sportswear, and technology.
Envisioning classic silhouettes through a future-oriented lens, the collection’s streamlined designs comprise interpretations of PUMA’s T7 tracksuit and innovative cut-and-sew garments crafted with performance fabrics. Returning footwear like Coperni’s take on the PUMA Speedcat as well as the hybrid 90SQR come in bold and unmistakable colorways that run through the collection.
Extending the themes and concepts of the inaugural offerings, the second installment is highlighted by the elegant asymmetrical gown and top, both crafted from CARVICO eco-sustainable techno-fabric, a mainstay of PUMA’s Olympic performance wear. The T7 Jacket and T7 Pants incorporate Coperni’s signature knot design. Adorned with a set of coy cat ears, the collection’s Hoodie presents a unique twist on Coperni’s horned sweatshirt, while a co-branded essential T-shirt completes the collection.
For accessories, the PUMA x Coperni Bag reinterprets Coperni’s signature Swipe Bag and is boldly adorned with PUMA’s leaping cat logo in silver, which appears as an overstated ornamentation.
PUMA and Coperni bring back Coperni’s unique interpretation of the Speedcat, as well as the future-looking 90SQR hybrid. A sculpted dress shoe that is engineered to the specifications of a performance football boot, the low-profile 90SQR returns in «Blue Gloss» and «Black» versions. Coperni’s collaborative Speedcat comes overlaid with a structural cage and is rendered in «Black» and «White» options.
Evoking themes of time and movement, the campaign visually represents stillness and motion, as two protagonists cross paths, as a metaphor for the collaborative ideas shared between PUMA and Coperni.
PUMA and Coperni’s second collection will be available now at Coperni stores and on coperniparis.com, on PUMA.com and select retailers.
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LoL, Sandra
Photos: © Puma / Coperni
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