S/S 2011: Go with the Flow

For summer many designers focused on the midi length. As mid calf is for most women a critical point (you really have to be very tall and ultra-skinny), it seems all natural that the maxi length was spotted on many runways, too. Having a bohemian,`70s inspired feel, the creations were to die for!

Flowing maxi gowns ripple and float around the body, revealing as much as they conceal. Billowing slash-front skirts show off legs from top to toe, no tights allowed. This is sex appeal to the max!

LoL, Sandra

S/S 2011: The New Erogenous Zones

Versus S/S 2011

Versus S/S 2011

Designers explored a new erogenous zone for S/S 2011: The waistline. Other body parts weren’t safe from exposure either.

With the help of cutouts, they played with detailing and the sexy allure. From small ones on the collarbone, stomach and bust that were seen at Versus to big, strategic cutouts accentuating the waist found on Salvatore Ferragamo’s dresses.

 

Salvatore Ferragamo S/S 2011

Salvatore Ferragamo S/S 2011

 

 

As it seems to be a sticky trend, we better start to work out.
Cutouts work only well on toned girls…

LoL, Sandra

Total Styling Lab – Marrakesh Moment

Marrakech Moment

For my first look of the LuisaViaRoma Total Styling Lab, I took inspiration from the Marakkesh trend for summer. The Moroccan style head wrap and crochet dress was very appealing to me and cohesive with this trend. A breeze of the `70s finished off the look perfectly.

Crochet Dress: EMILIO PUCCI – Scarf: MARUCELLI – Strappy sandals: GIUSEPPE ZANOTTI – Bangles: DALIA – Bag: ROBERTO CAVALLI

Exclusively through Sandra’s Closet you get a LUISAVIAROMA.COM – FREE SHIPPING to the United States, Canada, and Europe when you place your order. Just click on the link. All items are available there.
Happy Shopping!

LoL, Sandra

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Photos: Baerbel Reinhard, Sabine Gasplmayer

Photos: Baerbel Reinhard, Sabine Gasplmayer

Dinner at Cavalli’s

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Last night, we all went to dinner at Roberto Cavalli’s club after having drinks at Luisaviaroma before.  I wore my sequined dress by Balmain (the one from New Year’s Eve) with a marabou cape and clutch by Balmain. The suede punk YSL pumps finished off my look.

Enjoy the photos and see who was there!!!! It was a wonderful evening…

LoL, Sandra

Me with David (Highsnobiety), Zarko(DesignScene) and Jeannette(LesMads) starting the night at Luisaviaroma

Me with David (Highsnobiety), Zarko(DesignScene) and Nathalie(LesMads) starting the night at Luisaviaroma

Arriving at the Cavalli Club (Piazza del Carmine)

Arriving at the Cavalli Club (Piazza del Carmine)

Inside the club

Inside the club

Lots of leopard print...

Lots of leopard prints...

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Drinks were chilled...

Cavalli wine was served during dinner.

Cavalli wine was served during dinner.

Eva Cavalli with me

Eva Cavalli with me

Famous shoe designer Guiseppe Zanotti with me

Famous shoe designer Guiseppe Zanotti with me

Designer Neil Barrett with me

Designer Neil Barrett with me

Fausto Puglisi with me (His designs are available at Dolce & Gabbana's new Spiga 2 store)

Fausto Puglisi with me (His designs, that are loved by Madonna and Jennifer Lopez, are available at Dolce & Gabbana's new Spiga 2 store)

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Eva having a conversation with Neil

A fashionable crowd: Fausto Puglisi, Guiseppe Zanotti, Andrea Panconesi, Eva Cavalli and Neil Barrett

Fashion power: Fausto Puglisi, Guiseppe Zanotti, Andrea Panconesi (Owner of Luisaviaroma), Eva Cavalli and Neil Barrett

Guiseppe Zanotti, Eva Cavalli and Neil Barrett

Guiseppe Zanotti, Eva Cavalli and Neil Barrett

Firenze4Ever – Outfit Day 2

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Today, I did the photo shoot in the TOTAL LOOK STYLING LAB. So please stay tuned for some amazing pictures and trends for S/S 2011.
I wore during the day my gorgeous fake fur-leather shorts and bomber jacket by Chanel combined with a body suit by Prada. My Miu Miu necklace added some glamour along with the suede overknee boots by Roberto Cavalli and the patchwork bag by Chanel.
The ‘50s style sunglasses are by Louis Vuitton.

I hope that you like it.

LoL, Sandra

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Me with Wendy (Nitrolicious)

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Caroline (Fashionsquad), me, Jessica (LesMads)

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Fine Feathers Make Fine Birds

W 2010

Feathers are a trend that seems to be always there. For F/W 2010 designers showed that fine feathers make fine birds. From beautiful marabou plumes to ostrich feathers, the creations were versatile. Being dressed in full feathers stands for a certain glamourous allure.
So Ladies, start looking for your feathers of prey:

Feathers Balmain

A marabou jacket or cape is a piece for eternity. It adds the right amount of sophistication to every evening outfit or ball gown. I especially adore the ones from Balmain this season and would opt for a colourful piece.

Feathers Gucci

The Gucci dress from the F/W 2010 runway collection is a smart choice as it comes with a removable feather-trimmed bolero.

Bird Feathers

In case you do not like to ruffle your feathers, I recommend a feather print or just a little detail like the ostrich-trimmed satin bag by Lanvin.

Feathers of Prey

For F/W 2010, the possibilities are numerous. If you turn up your glam factor, you will surely not be shedding feathers.

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And good news is, the feather trend is going to stay for S/S 2011. So those pieces are definitely great investments.

Ladies, it is time to adorn yourselves with borrowed plumes!

LoL, Sandra

The Hemline Theory


So long, miniskirts! Say hello to longer hemlines as they swing their way back into our closets this fall.

Interesting to know is the hemline theory which says that when hemlines go up, it is a sign that stock prices rise. When the knees are seen, it is a bull market. When the skirts get longer, it is a bear market, and prices will fall. Is the longer hemline an indicator for a global recession? Can fashion explain today’s erratic swings in the stock market? Will see…
Probably the reason is that during bad economy, ladies do not want to spend their money on cellulite cream and hair removal. The longer hemline works then to their advantage and so the theory would be correct.

During F/W 2010 fashion weeks last spring, editors were almost tripping on their skirts, taking boho to the max and they were absolutey right.


Inside on the runways, the long skirts made their comeback to daily life, from floor-sweeping to still showing a bit of leg, but most importantly keeping it well below the knee.


Above, you will see my pre-selection of gorgeous long skirts that are all available at the moment.

Love this look: Skirt and scarf by LOUIS VUITTON, worn with a coat by CELINE, a belt by HERMES and boots by FENDI. Photo by Phil Poynter for German Vogue September 2010.

Love this look: Skirt and scarf by LOUIS VUITTON, worn with a coat by CELINE, a belt by HERMES and boots by FENDI. Photo by Phil Poynter for German Vogue September 2010.

If you go for the trend, I will recommend pairing it with a cropped jacket, tucked in blouse or a belted-top for a nice silhouette. Especially if you are small-framed, you have to make sure that you are not swallowed by the floor grazing skirt. If you like you can also opt for the “Olsen Twins look” with a long knitted cardigan on top, but still try to get the proportions right.

 

I hope that you have enjoyed seeing the economy through the eyes of a fashionista!

LoL, Sandra

Menswear Trend Report F/W 2010

For all my male readers who have been asking for this frequently, here is my Menswear Trend Report for F/W 2010.
And Ladies, please stay tuned as you never know when this will come in handy. Your hubbies, daddies and boyfriends will love you even a little more for your fashion knowledge. Moreover the menswear trends are very similiar to the female ones. Have fun and get inspired! Even the classic pieces are definitely not boring this season…but see for yourself:

The end `50s and early `60s inspired many designers for their F/W 2010 collections. The well-tailored suit makes its return into the gentleman’s closet. Imagine Don Draper, the main character of Mad Men, shopping on Savile Row and there you go! Back to the basics, black, all shades of grey and camel welcome elegance as the new dress code.

Also back is the 3-piece suit. I like Costume National’s modern interpretation in grey worn with a turtleneck.

Anyway, turtlenecks were seen everywhere on the runways and seemed to have replaced the shirts. Those cozy pieces worn with a suit have this wonderful `70s vibe that is so up-to-date.

Camel is the new black! The camel coat has been a wardrobe staple of almost every fashionable era. This season, there are many different updated models in well-designed silhouettes, dynamic volumes and distinct cuts. A great investment for many years to come!

A vest or a jacket in velvet is a must this season. Beautiful shades make those It-pieces even more desirable.

Added to these revisited classics making them part of the modern times, were narrow tight leather or cropped pants.

The new hemline goes hand in hand with another rising trend for men. Pants were tucked into boots and it looked so hot! So guys, be brave and try it out!

If you like it more bright, you could add just a hint of colour, preferably in royal blue or a berry tone.  A little sweater like the Prada one will be a perfect eyecatcher.


Or you could opt for the total look. Tone on tone, from head to toe, dressed in the same colour family or matching fabrics give this creative concept a new take on the masculine dress code.

If it gets really cold, men will have a lot of stylish options this season. Fur was seen along with must-have shearling jackets. I adore the Burberry Prorsum ones very much.
Rustic sweaters evoking a winter sports atmosphere let us dream of after ski and evenings in the chalet.

So Gentlemen, I never want to hear again that you are indifferent to fashion! Enjoy your new look and the world will be your oyster!

LoL, Sandra

Photos: Courtesy of the Brands

Big Shots

BigShots

It is August and the majority of fall campaigns can be seen now in the new fashion magazines, ads just keep coming out of the woodwork and so I wanted to give you a brief summary of the most important ones and by whom they were shot.
It is funny to see that this world in particular is pretty small and some photographers are ahead of the game.

RobertoLongo

Bottega Veneta

Bottega Veneta

My personal favourite is Bottega Veneta`s strong expressive F/W 2010 campaign. Shot by the godfather of energetic graphic photography himself: Robert Longo. The artist has became famous in the late 1970s and early 1980s with his series „Men in the Cities“ that depicts men and women in business attire contorted in extreme positions.

MertALASMARCUSPIGGOT

Roberto Cavalli 40th Anniversary featuring Gisèle Buendchen

Roberto Cavalli 40th Anniversary featuring Gisèle Buendchen

The winner this season seems to be renowned Mert Alas & Marcus Piggott. The dream team that has defined the look of the past decade, shot the most campaigns. Enjoy my preview:

Calvin Klein featuring Lara Stone

Calvin Klein featuring Lara Stone









Calvin Klein Jeans featuring Lara Stone

Calvin Klein Jeans featuring Lara Stone





Miu Miu featuring Lindsey Wixon, Ginta Lapina, Siri Tollerod, Daphne Groenweld

Miu Miu featuring Lindsey Wixon, Ginta Lapina, Siri Tollerod, Daphne Groenweld

Stella McCartney featuring Natalia Vodianova

Stella McCartney featuring Natalia Vodianova







Iceberg featuring Carolyn Murphy

Iceberg featuring Carolyn Murphy







Gucci featuring Nikola Jovanovic, Joan Smalls, Raquel Zimmermann

Gucci featuring Nikola Jovanovic, Joan Smalls, Raquel Zimmermann




Giorgio Armani featuring Edita Vilkeviciute

Giorgio Armani featuring Edita Vilkeviciute







Bulgari featuring Julianne Moore

Bulgari featuring Julianne Moore












StevenMeisel

Mulberry featuring Abbey Lee Kershaw, Hanne Gaby Odiele

Mulberry featuring Abbey Lee Kershaw, Hanne Gaby Odiele

The American photographer and long-time protégé of both Franca Sozzani and Anna Wintour, editors-in-chief of Italian and American Vogue is also a big shot in the world of fashion photography. No wonder, Steven Meisel shot all those gorgeous campaigns.

Lanvin featuring Mariacarla Boscono, Anja Rubik, Magdalena Frackowiak

Lanvin featuring Mariacarla Boscono, Anja Rubik, Magdalena Frackowiak








Balenciaga featuring Eliza Cummings, Freja Beha Erichsen, Julija Stepanoviciute, Kirsi Pyrohnen, Karen Elson, Meghan Collison, Mirte Maas, Stella Tennant

Balenciaga featuring Eliza Cummings, Freja Beha Erichsen, Julija Stepanoviciute, Kirsi Pyrohnen, Karen Elson, Meghan Collison, Mirte Maas, Stella Tennant

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Prada featuring Daria Strokous,  Angela Lindvall

Prada featuring Daria Strokous, Angela Lindvall






Louis Vuitton featuring Karen Elson, Christy Turlington, Natalia Vodianova

Louis Vuitton featuring Karen Elson, Christy Turlington, Natalia Vodianova











Lambsweerde_Matadin

YSL featuring Daria Werbowy

YSL featuring Daria Werbowy

Inez van Lamsweerde and Vinood Matadin, a fashion photographer duo that is well known for their independent art work. Most of their photographs are both critical and slightly disturbing as you can see in the campaigns they shot for F/W 2010.

Moschino featuring Alessandra Ambrosio

Moschino featuring Alessandra Ambrosio










Balmain featuring Kate Moss

Balmain featuring Kate Moss

Jean Paul Gaultier featuring Kelly Moreira, Crystal Renn

Jean Paul Gaultier featuring Kelly Moreira, Crystal Renn








Sorrenti

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Mango featuring Scarlett Johansson

Italian-born Mario Sorrenti is a photographer and director best known for his spreads of nude models in the pages of Vogue and Harper’s Bazaar.


Kenzo featuring Lily Donaldson, Sasha Pivovarova

Kenzo featuring Lily Donaldson, Sasha Pivovarova









Emporio Armani featuring Karmen Pedaru

Emporio Armani featuring Karmen Pedaru







Testino

Versace featuring Iselin Steiro, Anna Selezneva, Valerija Kelava

Versace featuring Iselin Steiro, Anna Selezneva, Valerija Kelava

Peruvian fashion photographer Mario Testino has shot many fashion stories and celebrities. His work has been exhibited in numerous galleries and museums.

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Burberry Prorsum featuring Nina Porter, Lily Donaldson, Rosie Huntington Whitely

Burberry Prorsum featuring Nina Porter, Lily Donaldson, Rosie Huntington Whitely




D&G featuring Simon Nessman, Travis Davenport, Vladimir Ivanov, Nils Butler, Oscar Spendrup, Simona Andrejic, Diana Farkhullina, Elena Melnik, Anya Kazakova, Regina Feoktistova

D&G featuring Simona Andrejic, Diana Farkhullina, Elena Melnik, Anya Kazakova, Regina Feoktistova















Roversi

Hermès-Fall-Winter-2010-Ad-Campaign2Hermès has come up with another really beautiful advertising campaign shot by Paolo Roversi. I love his romantic, vintage looking photos that always seem to tell a story. To me, a perfect choice for the French house!

Hermès featuring Constance Jablonski

Hermès featuring Constance Jablonski






Alberta Ferretti featuring Monika Jagaciak, Sigrid Agren

Alberta Ferretti featuring Monika Jagaciak, Sigrid Agren











BruceWeber

Salvatore Ferragamo featuring Stella Tennant

Salvatore Ferragamo featuring Stella Tennant

Bruce Weber is a well-known face in the world of advertising photography. His career really took of in the late 1980s and early 1990s with his famous advertising images for Calvin Klein.








JurgenTeller

Céline featuring Sigrid Agren, Emma Balfour

Céline featuring Sigrid Agren, Emma Balfour

Juergen Teller‘s work is extraordinary and with a distinctive design. His raw style makes him one of the most influential fashion photographers working today.


Marc Jacobs featuring Monika Jagaciak, Frida Gustavsson, Ann Kenny

Marc Jacobs featuring Monika Jagaciak, Frida Gustavsson, Ann Kenny







Marc by Marc Jacobs featuring Ruby Aldridge

Marc by Marc Jacobs featuring Ruby Aldridge










KarlLagerfeld

Chanel featuring Brad Kroenig, Abbey Lee Kershaw, Freja Beha Erichsen

Chanel featuring Brad Kroenig, Abbey Lee Kershaw, Freja Beha Erichsen

Multi-talent Karl Lagerfeld likes to keep everything in his own hands. So no wonder that he shoots the advertising campaigns for his own collections for Chanel and Fendi.


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Fendi featuring Anja Rubik, Baptiste Giabiconi

Fendi featuring Anja Rubik, Baptiste Giabiconi




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StevenKlein

dolcegabbanacampaign1Steven Klein is an American photographer that shot many high-profile advertising campaigns for various clients. This season he was hired by Dolce & Gabbana to capture a close knit Italian family with Madonna as the matriarchal figure through his lens.
Great job!

LoL, Sandra

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Dolce & Gabbana featuring Madonna

Dolce & Gabbana featuring Madonna

Seventies Sensual

Let`s travel further in time. A breeze from the `70s floated over the F/W 2010 runways when the designers brought the more sophisticated aspects of this decade`s fashion into the now. Indulging in reminiscences of young Jane Birkin, Bianca Jagger and Veruschka, nonchalance, luxe and subtlety are the catchwords fall embraces.

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Camel is the colour of the season followed by a palette of browns, nudes, and greys.

 

The ever-stylish shade makes a great fashion statement in combination with the must-have outerwear this season, the cape.

I love the cape by H&M to the right.

 

Cut more generously than a coat, the dashing alternative allows more freedom of movement and works much better over shoulder embellishments and mutton sleeves.
It was a veritable explosion of fur on the runways so there is no need to shy away from those ueberluxe pieces. The soft cocoon embrace of a voluminous real or faux fur jacket (or vest) will be irresistible this winter.

As the mood is casual luxe for daywear, redefine power-dressing in buttery silk blouses with tie collars.

When it comes to trousers, opt for sleek or wide leg ones with a minimalist edge. Razor-sharp slimline Gucci pants or immaculately tailored like the ones by YSL are among my favourites. Naturally worn with a cashmere turtleneck, they are the most figure flattering throwback to `70s style.

Booties by H&M

Booties by H&M

To complement the look, you will have to tie the knot with a pair of lace up booties. They are must-haves for every shoeaholic.


Synonymous with luxe seventies style are the long-handled drawstring bucket bags. So no wonder they have made a much-welcome appearance.

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Another bestseller will be the remake of Gucci`s 1973 line. Available in nappa, suede and exotic leathers like crocodile and ostrich, those bags are classic and beautiful enough to be safe investment pieces.

Hat by H&M, Photos: Courtesy of H&M

Hat by H&M, Stills: Courtesy of H&M

If you really want to get a head start on the boho wardrobe, look for a floppy hat or a knitted beanie.

You do not need to go overboard. Enjoy your fashion moments in traditional, timeless essentials and the overall effect will be more post seventies luxe than vintage hippie.

LoL, Sandra