Sandra‘s Closet

Balenciaga brand ambassador Nicole Kidman showcases the Rodeo Bag in a new campaign photographed by Mario Sorrenti, alongside Chinese actor and singer Yang Chaoyue, and American model Amelia Gray. The exquisitely crafted instant icon, named for a Drive in Beverly Hills, is customized with a selection of charms.

Their individuality is on display, set against a soft grey field in striking portraits. The Balenciaga Rodeo Bag is crafted in exquisite calfskin with a matte finish. Its one-of-a-kind construction and versatile closure options effect a relaxed attitude. Pre-worn pleats, softened piping, and raw edges call to mind a favorite item worn daily, or an heirloom passed between generations.

Included in the campaign are a selection of charms that are individually added for customization and differentiation purposes. The decorations or their absence imbue each Rodeo Bag with its own unique personality, complementing its wearer’s.

On the S/S 2024 runway, there was also a fully customized limited edition, that is available for € 9500.

LoL, Sandra

Photos: © Balenciaga
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Separate from the traditional seasonal collection releases is the latest series in Balenciaga’s brand – It’s A Different Campaign. The assortment boasts the likings of unconventional proportions, melded archetypes and homages to the typical silhouettes. Among the featured items are the Rodeo Bag and the Collector Rodeo Bag, along with a distressed Sock-On-Heel and Cargo Sneakers in silver and gold accents.

Collector Rodeo Bag and Rodeo Bag (S/S 2024)

Tape Bracelet (F/W 2024)

Personally speaking, Balenciaga is now like a new kind of Moschino, sporting this tongue-in-cheek humor I adore in fashion. Demna Gvasalia takes it even up a notch by selling polyester and daily appliances for a lot of money, such as the tape bracelet spotted on the F/W 2024 runway that is said to cost around $3300 and that has had the internet roaring. It is merely the latest in Balenciaga’s long, proud, provocative tradition.

LoL, Sandra

Photos: © Balenciaga / Instagram
DISCLOSURE: We may earn commission from links on this page, but I only recommend products I love. Promise.