Bally F/W 2012 Ad Campaign

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I thought that you might like Bally’s F/W 2012 campaign that transports us to a winter wonderland of effortless luxury, set against the breathtaking alpine background that surrounds the chic Swiss ski resort of Verbier. As I am living in Switzerland, this scenery is part of my daily life and I always feel like being on vacation here in Zurich.

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Shot by New York-based photographer Norman Jean Roy at Verbier’s prestigious Chalet d’Adrien, Bally chose the iconic mountain resort town in Switzerland’s Valais to directly reflect the Swiss brand’s own heritage. The campaign features Caroline Trentini, Hilary Rhoda, Andrew Cooper and Robert Konjic.

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Below are some of the behind the scenes shots that I truly liked.

LoL, Sandra

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B1Photos: Courtesy of Bally

My Day with the Volvo V60 Plug-in Hybrid

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As you might have realized already, some of this week’s posts have been dedicated to sustainable luxury. But what does this new fashionable expression actually mean?
Sustainability poses an opportunity to explore alternatives to the norm, to propose innovations and ideas for a closer connection of technology and nature, to develop and experiment with recycled and natural materials.

In our daily life, we are not willing to compromise very much in order to live and consume responsible-minded. Today, there are many brands who try new ways to combine both lifestyles. One of them is the Volvo Car Corporation.

Movie VolvoYesterday, we shot a short movie for the launch of the Volvo V60 Plug-in Hybrid in Switzerland.

Their new Volvo V60 Plug-in Hybrid is the world’s first diesel plug-in hybrid, and the economy benefits are just incredible. At the touch of a button, you can choose which of the three driving modes you want to drive at any given moment: Pure, Hybrid or Power – meaning you have „three cars in one“. The V60 Plug-in Hybrid can be recharged from a regular power outlet (230V/6A, 10A or 16A) at home or in a car park.

Yesterday, I had the car for the day and drove around the city of Zurich sometimes on pure electricity which was totally amazing. It is pretty impressive that it is not only totally silent, but you can accelerate reasonably hard in electric mode without the diesel motor kicking in. As you sink in the black leather upholstery with contrasting stitching and inlays of blue-grey wood, you are definitely not thinking of going green.

Let me take you on a ride to some of my favourite spots in my recent hometown.

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First stop: HOTEL BAUR AU LAC

I love this beautiful hotel set in its own park, with a stunning view overlooking the lake and the Alps. The terrace is one of my favourite places to lunch in the summer.

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This weekend, the famous hotel park will host the opening event of Zurich’s ninth “Art in the Park”. The exhibition shows sculptures in the garden of the legendary 5 star hotel until August, 6th 2012. It is created and curated by Gigi Kracht, the wife of Andrea Kracht, the hotel’s sixth-generation owner, in collaboration with Gallery Gmurzynska.

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A warm welcome upon my arrival.
My look: Orange-fuchsia bi-colour silk shirt and “Audrey” wayfarer sunglasses, both by Céline, stretch-leather leggings iconand green python “1970” bag, both by Gucci and booties by Chanel.

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On my way, I received many compliments from people who loved my car.

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Second stop: SHOPPING AT GUCCI

As you know, I love Gucci and I am a huge fan of their new sustainable collections. The trunk of the Volvo V60 Plug-in Hybrid has enough space for many shopping bags. Awesome!

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It is always too much fun shopping with Stefano Polli, Gucci’s store manager in Zurich.

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Third Stop: SUSANNE WISMER BLUMEN

I love my green oasis at home to relax and I always have flowers on display. Yesterday, I got my favourite ones: a huge bunch of pale pink peonies.

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Fourth stop: RESTAURANT SEEROSE

Personally speaking, whenever I am there, I feel like being on vacation. Surrounded by the mountains and the lake, nature is embracing you in the city. Where else in the world can you find this?

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By the way, when you switch to the “pure” almost silent mode, you have a similar effect while driving. You can hear the wheels on the asphalt and the wind around you. Such a beautiful and relaxing feeling.

I hope that you have enjoyed my little ride through Zurich!

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The indicative price of the Volvo V60 Plug-in Hybrid luxurious “Pure Limited Edition” is starting at CHF 78.600,- in Switzerland.

After the initial batch of 1,000 cars for model year 2013 (of which 79 will go to Switzerland) this upcoming December, production of the V60 Plug-in Hybrid will increase to 5,000 cars as of model year 2014.

Stay tuned for more… and a huge thank you to all who liked my facebook page. It has reached today over 30.000 likes!

LoL, Sandra

Photos: © Sandra Bauknecht

Mulberry Now in Zurich

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Finally, Switzerland has a Mulberry store. Located in Zurich’s luxury shopping district, the new shop has a selling surface of 150 square meters on two floors, with a wonderful selection of accessories, shoes and womenswear from the English luxury brand.

Mulberry: Arrivals - LFW Autumn/Winter 2012

Del Rey in Black Soft Spongy Leather -  ú795; 990 EURDel Rey in Black Soft Spongy Leather –  990 EUR

Check out the newly launched Del Rey bag, inspired by American singer Lana Del Rey, one of fall’s must-have bags.

Mulberry, Storchengasse 4, CH-8001 Zurich

LoL, Sandra

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Del Rey in Black Forest Soft Matte Leather - ú795; 990 EURDel Rey in Black Forest Soft Matte Leather – 990 EUR

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Del Rey in Deer Brown Grainy Print Leather - ú795; 990 EURDel Rey in Deer Brown Grainy Print Leather – 990 EUR

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Del Rey in Petrol Veg Tanned Lambskin - ú895; 1120 EURDel Rey in Petrol Veg Tanned Lambskin – 1120 EUR

Photos: Courtesy of Mulberry

A Hairy Tale in St. Moritz

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From mid-December 2011 to mid-January 2012, Switzerland’s famous hair stylist (of course mine as well) Charles Aellen Company had opened a pop-up hair salon in St. Moritz. He transformed the so-called Château Papillon des Arts, an old joinery behind the Kulm hotel, into a stylish and ueber-cool hair temple.

Even that it is closed now, I would like to share the stunning photos with you. Please keep in mind, this was only there for 4 weeks! For all interior aficionados, a feast for the eyes and Charles did it all by himself! For those of you who missed it, it will be open during the next Christmas season again.

LoL, Sandra

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BathPhotos: Courtesy of Charles Aellen Company