My Look: The Hacker Project

It is a HACK! Finally I am wearing those beautiful heels and the fun Hourglass bag from the famous Hacker Project, merging the iconic silhouettes and codes of Balenciaga and Gucci.

My look: GG-logo jacquard single-breasted wool jacketicon, GG-jacquard wool waistcoatGG-jacquard wool straight-leg trousersiconGG and heart crystal-embellished chokerThe Hacker Project square Knife pump, and The Hacker Project small Hourglass bag, all by GucciBig Bang All Black Zermatt by Hublot.

LoL, Sandra

Photos: © Sandra Bauknecht / David Biedert Photography
The photos were taken at the Dolder Grand.

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The Hacker Project

It is a HACK! The Hacker Project, first presented within Gucci Aria in April 2021, merges the iconic silhouettes and codes of Balenciaga and Gucci in unique creations as an exploration on ideas of authenticity and appropriation within the fashion industry. Among the hybrid universe of ready-to-wear and accessories, combining the aesthetics of Creative Directors Alessandro Michele and Demna Gvasalia, emblematic styles come together to create something new — from the Jackie 1961 enriched with a diagonal Balenciaga print to the City bag in GG canvas and the Triple S sneaker reimagined with Gucci’s Flora print.

The range includes styles featuring the new jumbo GG motif, a maximalist version of the historic monogram.

The non-collaboration even includes a co-branded Triple S.

Available for two weeks only, the Balenciaga and Gucci’s Hacker Project will drop worldwide on November 15.

LoL, Sandra

Creative Director: Alessandro Michele – Art Director: Christopher Simmonds – Photographer and Director: Harley Weir – Make up: Thomas De Kluyver – Hair: Paul Hanlon

Gucci Unveils the Gucci Circolo Berlin

Gucci’s creative energy is finding expression in the Gucci Circolo Berlin: a temporary space in the heart of Berlin where people can gather to enjoy an immersive experience and discover the House collections and codes.

Located in a historic building on the panoramic Landwehr Canal in Berlin-Kreuzberg, Gucci Circolo Berlin is an experiential space to be explored as a narrative journey through the various chapters of the Aria collection, designed by Alessandro Michele and presented in April 2021.
The journey begins with «Gucci 100» and ends with the presentation of «The Hacker Project» through a succession of settings that reflect and enhance the uniqueness of the Maison’s aesthetic.


On their journey through the Gucci Circolo Berlin, visitors have the chance to walk down the runway of the Aria fashion show, recreated at the entrance. The adventure continues in the Listening Lounge, celebrating Gucci’s long-standing connection with music. Here, surrounded by displays packed with vinyls, guests can embark on a sound journey inspired by the songs of some of the friends of the House, including Harry Styles, Sir Elton John, Florence Welch, Achille Lauro, and many others.

The Listening Lounge also offers the opportunity to download a playlist compiled to mark Gucci’s centenary. In the photo booth next to the Listening Lounge, visitors can have their photo taken with visual effects inspired by the patterns of the Gucci 100 collection.
At the end of the journey, guests can relax in the café area on Gucci Décor chairs, surrounded by precious floral arrangements.

Gucci Circolo Berlin features a full calendar of events until the beginning of December. It is housed in a historic building, now owned by Christian Boros, and home to his communications agency BOROS, the BOROS Foundation for contemporary art and the international art book publisher DISTANZ. Originally built in 1878 as the first sewage pumping station of Berlin, the building was formerly used by the senate as a lapidarium, a place for the storage and preservation of old stone monuments.

Location: Hallesches Ufer 78, 10963, Berlin, Germany
Opening Hours: Monday – Saturday, 11:00 – 20:00, upon appointment

LoL, Sandra

Photos: © Gucci
@Gucci #GucciCircoloBerlin