Sandra‘s Closet

Finally my kind of cryptocurrency I love and trust! On April Fool’s Day, Tiffany & Co. announced it is venturing into the world of cryptocurrency. Now, the joke is up and while cryptocurrency may not be in the cards, the House revealed that it will sell a limited series of 499 18k yellow gold coins— TiffCoin—that celebrate the jeweler’s heritage and nod to the future of Tiffany & Co.

From 1973 until 2007, Tiffany & Co. offered Tiffany Money — actual silver and gold coins that could be exchanged for Tiffany & Co. jewelry. While the tradition is no more, the release of TiffCoin is an homage to this legacy. Each TiffCoin is individually engraved and numbered, featuring a T insignia with currency-inspired graphics. The exclusive 18k gold coin is 34.8 mm in diameter, 2.8 mm thick and comes in an exclusive TiffCoin case within the iconic Tiffany Blue Box® and retails for $9,999.99 USD.

Originally announced as a drop available for only 24 hours, there are still some available for good customers. By buying the TiffCoin, you will also get access to special events in the future.

LoL, Sandra

Photos: © Tiffany & Co. @ tiffanyandco
Tiffany, T&CO., Tiffany & Co., The color and word mark Tiffany Blue, and the design and word mark Tiffany Blue Box are trademarks of Tiffany and Company and its affiliates. © 2022 Tiffany and Company. All rights reserved.

Tiffany & Co. has released its new Advent Calendar – the second-ever – celebrating Jean Michel Basquiat’s Equals Pi which was most recently seen in the House’s About Love campaign.

Transforming the traditional holiday countdown into a canvas spotlighting the same masterpiece featured in About Love, Basquiat’s 1892 painting, Equals Pi (1982) is the centerpiece of Tiffany’s latest Advent Calendar which includes 24 blue boxes filled with the most extraordinary Tiffany jewelry and objects and will be available worldwide now. Each Tiffany Blue Box® in the Advent Calendar features a custom-numbered hangtag.

As part of its ongoing efforts to bring art to more communities in its founding city, Tiffany & Co. is proud to announce a new partnership with Free Arts NYC. The House will donate $250,000 from purchases of the 2021 Advent Calendar to the organization and the funds will support a series of programs that will give children from underserved communities in New York City greater exposure to the creative arts.

Limited edition. Priced at $150.000.

LoL, Sandra

Photos: © Tiffany & Co.

Two weeks ago, I went to Geneva to film a new episode of Spotlight which will air this Saturday, at 7.45pm on Tele Züri. The reason? Tiffany & Co. celebrated the opening of its newest store at 21, Rue du Rhône.

Frederic Cumenal, CEO of Tiffany & Co. and Gitta Gräfin Lambsdorff, Managing Director Tiffany & Co., Germany/Austria/Switzerland, hosted the evening. The approximately 500 guests
were welcomed to a cocktail reception at the store where they were able to explore the magnificent new interiors across the store’s two floors and discover dazzling jewellery and the limited edition watches that the American jeweller has specially created to commemorate its return to Geneva.

The four limited edition cocktail watches, exclusively created for the Geneva opening.

Tiffany’s brilliant new store reflects the company’s global reputation as a luxury brand and a 178-year history that includes Geneva, where Tiffany first opened a branch in 1868.

Melvin Kirtley, Chief Gemologist Tiffany & Co., with me in front of the famous Tiffany Diamond.

TIFFANY DIAMOND
This legendary beauty was acquired by Charles Lewis Tiffany in 1878. To this day, the spectacular 128.54-carat fancy yellow diamond remains one of the most important gemstones on earth. It was a great honor to see this precious piece in real life in Geneva as it rarely travels, remaining at home on the main floor of the Tiffany flagship store on Fifth Avenue in New York City.

Star guest Paloma Picasso gave me a great interview that will air in the next Spotlight episode. To explore her newest collection for Tiffany, please click here.

Following the cocktail reception in the new store, we were then ushered to a glamourous marquee with a stunning Tiffany Blue Box entrance. With magnificent views to the Lake Geneva and the Jet d’Eau, we enjoyed a fantastic party with live performances by renowned saxophonist Chez Taylor-Francis, DJMike and DJ Viky Queen.

A fun evening that ended with the beautiful Jet d’Eau lit up in Tiffany blue!

If you are living in Switzerland, don’t forget to watch Spotlight this Saturday at 7.45pm! The trailer will tell you a little more about the episode…

LoL, Sandra

Photos: © Magali Girardin/ Tiffany and ©Sandra Bauknecht