This year, Louis Vuitton celebrates the 2010 FIFA World Cup in its own way, with an advertising campaign, featuring soccer legends Pelé, Zidane and Maradona. Moreover, FIFA has a newfound focus on fashion and asked the famous French house to create a special order travel case to safeguard the solid 18-karat gold trophy until the final match on July 11th in Johannesburg. Naomi Campbell unveiled the result today. Since 1930 the trophy has traveled to host cities in an armored metal case, this year it will travel in style proving that security can be synonymous with elegance. Finally, soccer becomes interesting to me….
LoL, Sandra
