American actresses Mary-Kate and Ashley Olsen launched their hip ready-to-wear and accessories label in 2007.
The brand’s name The Row derives from London’s historic Savile Row which has inspired their line: Traditional tailoring with a strong focus on clean lines, ultra-refined silhouettes and figure-flattering fit. I am completely in love with the leather mini skirt and long cashmere cardigan.
So good news is that the famous twins started their e-commerce business today. With worldwide shipping, the cult label is available to fashionistas everywhere.
The F/W 2010 collection is an understated and classic take on everyday’s wear with an edgy twist to it. The luxurious fabrics underline the effortless chic. This is minimalism at its best.
LoL, Sandra
